Posts Tagged ‘Product Showcase’

August 30th, 2010 | By | 7,702 Comments

Product Showcase: Placebo Rocket

All those set waves we’d been giving away sessions past have finally paid off in pleasing the surf gods to the point of them hooking us up with golden tickets granting us access to the mysterious and strangely wonderful kingdom-cum-factory of the ever enigmatic PLACEBOMAN. Stoked out of our gourds we were as the earmuffs and paper bags were placed upon our domes for the limo ride over. When the darkness and silence at last lifted, light and sound having returned to us, there before us stood a one Mr. Rick Hazard–PLACEBOMAN’s stalwart right hand and keeper of the keys to the kingdom. He had with him, held aloft in his mighty hands, a weapon so fierce that at its mere mention a heaving 6-foot A-frame would collapse upon itself and crumble into a giant wall of mushburger. What Excalibur be this ye ask?! Behold the Placebo Rocket.

5'5" Placebo Rocket

5'5" Placebo Rocket.

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What Excalibur did for dragons, this thing does for ankle to chest high waves.

Stacks o' rad.

Stacks o' rad.

Office space.

Office space.

Inferior decorating at its best.

Inferior decorating at its best.

Believe it or not, California can get heavy from time; every surfer worth his salt needs at least one gun in his quiver.

Believe it or not, California can get heavy from time; every surfer worth his salt needs at least one gun in his quiver.

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Bill "Ask a Dude" Laity and Rick "Sweetie Pie" Hazard: two of the nicest, friendliest guys around. Paddle on over to their peak next time you see them out and say what up. They're always down to bro it and share some sets, especially Rick.

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August 19th, 2010 | By | 3,472 Comments

Product Showcase: Catch Surf Original 54 Beater

We caught up with with our homies over at Catch Surf the other day to peep the factory and rap over the busy din of the machinery about one of the most prominent soup slayers in their line, the Original 54 Beater. We snapped a few behind the scenes photos and got some footage of Catch Surf Prez George educating Swell’s very own Bill “Ask a Dude” Laity on the finer points of radness concerning said Beater. Enjoy kiddies. We sure did

Makin' dem stringahs stick.

Makin' dem stringahs stick.

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Laying a Beater down.

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Don't let the longhair with the mellow demeanor fool you. No hippies here. Just all time shredders with full time jobs.

Radness stacks.

Radness stacks.

SHOP FOR CATCH SURF BEATERS!