Posts Tagged ‘new at swell’

September 3rd, 2014 | By | No Comments

New at SWELL: Others Follow

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Notice something new at SWELL? We mean REALLY new. The creative and glampfire-worthy pieces are care of Others Follow. Made for the girl who creates her own path and doesn’t look to the norm for approval, the pieces incorporate elements of whimsy and adventure, without sacrificing versatility.
What hooked the SWELL stylist on the brand? The collection of ultimate layering long sleeves. Made with contrast piecing on the cuffs, they are perfect for transforming basic outer layers into statement pieces. Which means they most-certainly make our cool whether packing lists!
Browse our picks from Others Follow
Read on to learn how you can enter to win your favorite piece from Others Follow, today only… (more…)

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July 14th, 2014 | By | 2 Comments

New: SWELL Swim

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On our bikini wardrobe wishlist: a basic little black bikini, a not-so-basic LBB, and a few fun prints to mix and match. And because we wanted to bare our buns without it costing an arm and a leg, we decided to bring said dream bikini wardrobe to life.
Welcome to SWELL Swim. A collection of bikini essentials and bohemian printed pieces, edged out with some standout details.
Ready to dive in?
Shop the collection: SWELL Swimwear

June 11th, 2014 | By | 2 Comments

New at SWELL: Issa De Mar

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We’re constantly on the search for a solid suit. One that doesn’t slip in the surf or stretch out after one season. One that mixes into our bikini wardrobe seamlessly and that follows through with the promise of “swim”-ability. Introducing THAT suit….the bikini version of the Little Black Dress from Issa de mar.
Born on the North Shore of Oahu, and raised in a tiger painted ice cream truck turned mobile marketplace, Issa de mar has finally made its way to SWELL. For designers Marissa Eveland and Melissa Jasniy, surfing, sewing and creativity is as much in their bones as there is salt in their hair. And needless to say (but we’ll say it anyways), their bikinis follow suit.

Shop Issa de mar swimwear at SWELL

Read on to learn how you can WIN a bikini from Issa de mar, today only. (more…)

December 3rd, 2013 | By | 976 Comments

Meet Your Maker | Stone_Cold_Fox Travels, Stone Cold Foxes (and Pugs) with Cydney and Dallas

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New at SWELL, Stone_Cold_Fox adds vintage lace and Bowie flares to some of the most figure-flattering and feminine silhouettes we’ve ever seen. Try on the the Stardust jumper and you’ll see what we mean – it’s full-on mega babe status…babe-alicious, Baberaham Lincoln, etc.  To celebrate the arrival of the line at SWELL, we met up with best friends/SCF Founders Cydney and Dallas to talk about the line and the foxes behind it. Read on for the interview + take a photo tour of their new downtown loft office… (more…)

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