Posts Tagged ‘new at swell’

July 14th, 2014 | By | 2 Comments

New: SWELL Swim

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On our bikini wardrobe wishlist: a basic little black bikini, a not-so-basic LBB, and a few fun prints to mix and match. And because we wanted to bare our buns without it costing an arm and a leg, we decided to bring said dream bikini wardrobe to life.
Welcome to SWELL Swim. A collection of bikini essentials and bohemian printed pieces, edged out with some standout details.
Ready to dive in?
Shop the collection: SWELL Swimwear

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June 11th, 2014 | By | 2 Comments

New at SWELL: Issa De Mar

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We’re constantly on the search for a solid suit. One that doesn’t slip in the surf or stretch out after one season. One that mixes into our bikini wardrobe seamlessly and that follows through with the promise of “swim”-ability. Introducing THAT suit….the bikini version of the Little Black Dress from Issa de mar.
Born on the North Shore of Oahu, and raised in a tiger painted ice cream truck turned mobile marketplace, Issa de mar has finally made its way to SWELL. For designers Marissa Eveland and Melissa Jasniy, surfing, sewing and creativity is as much in their bones as there is salt in their hair. And needless to say (but we’ll say it anyways), their bikinis follow suit.

Shop Issa de mar swimwear at SWELL

Read on to learn how you can WIN a bikini from Issa de mar, today only. (more…)

December 3rd, 2013 | By | 929 Comments

Meet Your Maker | Stone_Cold_Fox Travels, Stone Cold Foxes (and Pugs) with Cydney and Dallas

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New at SWELL, Stone_Cold_Fox adds vintage lace and Bowie flares to some of the most figure-flattering and feminine silhouettes we’ve ever seen. Try on the the Stardust jumper and you’ll see what we mean – it’s full-on mega babe status…babe-alicious, Baberaham Lincoln, etc.  To celebrate the arrival of the line at SWELL, we met up with best friends/SCF Founders Cydney and Dallas to talk about the line and the foxes behind it. Read on for the interview + take a photo tour of their new downtown loft office… (more…)

November 14th, 2013 | By | 497 Comments

New at SWELL: RES Denim

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Classic construction meets innovation in Australian-born denim brand, RES. Expertly crafted, RES jeans are like your best-ever vintage denim find, but cut to flatter modern body types. So pretty much the denim of your indigo-dyed dreams.
Our ultimate fit: the Kitty Skinny. It’s not too high, not too low, and ultra fitted. An added bonus, unlike most stretch denim, RES doesn’t stretch out, so it’ll never leave you hanging with saggy knees and a slipping waistline. Zero stretch-out and a jegging-like fit make this pair the perfect wear-everywhere pair.
Check out who else loves rocking their RES… (more…)

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