Posts Tagged ‘catalog’

February 4th, 2014 | By | 97 Comments

It’s Here: The February Catalog

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THE 2014 PRE-SPRING STYLE GUIDE HAS ARRIVED!
Bikini weather is in sight! Start off Spring in a sunny state of mind. It’s time to shake off Winter blues, subbing in vivid hues and sun-spiked washes. No sun in sight? Flip through the pages ahead for some vacation inspiration. Then get to packing!

Shop It: View the Digital Edition

Watch It: Check out behind the scenes footage from the making of the February catalog, shot in Laguna Beach, CA…

 

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December 27th, 2013 | By | 14 Comments

DIY: Braid Crown

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Love this look from the SWELL Holiday ’13 photoshoot? You’re not alone there. This secured up-do promises a upkeep-free New Year’s Eve look. So, photo in-hand, we skipped down to our favorite styling spot, Pure Blowdry Bar in Encinitas, to help us re-create the look. And they NAILED IT. Ready to try it out for yourself? Read on to get Pure’s DIY on this festive up-do that can stand up to the celebrations.
Pictured: Billabong Top | Billabong Vegan Leather Shorts | Leg Warmers (*sorry, sold out!)
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December 10th, 2013 | By | 1 Comment

Behind the Scenes: The December ’13 Catalog

Check your mailboxes, because the December Gift + Style Guide Catalog is on it’s way! Shot in Big Bear, CA, the guide showcases some of our favorite celebratory style. At the top of the wishlist this season: hemisphere hopping to sunny beaches, stand-out shifts and cozy knits. Check out the Holiday Guide for more wish-listed looks and fun gift finds to help celebrate the season’s festivities.
SHOP THE DIGITAL EDITION
Meet the cover photog, Chris Burkard HERE

Read on for more behind the scenes shots from Big Bear… (more…)

November 19th, 2013 | By | 86 Comments

It’s Here: The November Style Guide

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Cheers to the start of the holiday season! The chill brings along chunky knit trims, a saturated palette and, of course, a stylists’ dream worth of killer boots. What’s new to the knits and holiday dresses this year? Expect vintage sweater prints, mixed with modern cuts, and some seriously stand-out party pieces. Read on for our favorite picks of the season…

SHOP THE CATALOG
VIEW THE DIGITAL EDITION