Meet Your Maker: Katin See How Katin's Custom Surf Styles are Made - From The Sketchbook To SWELL

July 2nd, 2014 | By | 1 Comment

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Ask any surfer what the name ‘Katin’ means to them and they’ll claim the K-man invented boardshorts in the 1950′s and started the renowned surf competition, the Katin Classic Pro/Am. These pioneers were born in Surfside, CA and in an era of out-sourcing, still keep their production at home in SoCal. Given their commitment to quality, American-made goods, we’re stoked to feature Katin in SWELL’s Locals Only collection.

Take a tour of the Katin USA design and production headquarters with Justin Rogina (left) and Mac Beu –  (more…)

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Find Me At The Flea Style Post by Guest Blogger, Leah.

July 1st, 2014 | By | No Comments

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Not very many things motivate me enough to get out of bed early on a Sunday morning, in fact I think the flea market is the only event I’m all for waking up early on the weekend. This past weekend I wandered around the Long Beach antique market in search for unique pieces to add to my home and wardrobe. I fall in love each time with everything from old worn top hats to mid century furniture. The market is a great way to spend a summer day – but be careful because it is also a very easy and fun way to spend lots of money! The sun always seems to beat down on the crowds as they meander through the aisles, so I wore a hat and kimono to keep the sun off. A simple pair of denim shorts, tank, and sandals made me stay both comfortable and stylish as I walked around. With an outfit as trendy and eclectic as the setting, and a variety of vintage goods, quirky treasures, it was impossible to not have a good time. So next Sunday wake up early and I promise you that the flea market will not disappoint!
Pictured: Billabong Kimono | Billabong Denim Shorts
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Spotted in SWELL

June 30th, 2014 | By | 1 Comment

Look who we found sporting their SWELL this week…
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Blogger: Simply Tabitha | Get the Goods: Coral Shorts (more…)

A Slice Of Life | Buckled Sandals Guest Series by Stephanie Schechter

June 29th, 2014 | By | No Comments

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You see them everywhere, on groms, moms, and the dude next door who makes his own granola — yes that’s right; I’m talking about buckle sandals. They’re back and more stylish than ever. Lucky for us, SWELL keeps it groovy with options for all sorts of buckle aficionados. Enjoy this summery style with cutoffs, rompers, maxis, and more… These comfy cuties go with everything!

My pick are these BC Behind the Scenes Buckle Sandals, because their supportive structure allows me to take them on adventures, while their cute cutouts add some spice to any outfit.

Pictured: BC Sandals | Child of Wild Flash Tattoos
Check out more Buckle Sandals