Surfing Yearbook Shows Us The Way It Was

June 29th, 2009 | By | 2,084 Comments

 surfing20yearbook20front20cover400

The good, the bad and the fugly. Now you can see it all for yourself with the first annual Surfer’s Yearbook  from Surfer’s Village. A first of its kind, the Yearbook features over 240 illustrated pages of the who, what, when and how big of 2008. Handsomely hard bound and etched with gold-leaf lettering, this treasure will keep you captivated in your bathroom for hours. But don’t just take our word for it, the Yearbook has been officially endorsed by the International Surfing Association.

 
 

 

 

Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.

Get the Look : Giselle

June 26th, 2009 | By | 3,444 Comments

giselle

We know that Giselle would look good in a burlap sack, but this is one outfit would make anyone look effortlessly chic. The contrast of a loose, flowy top in a rich fabric, and a super skinny jean is one of our favorite trends for the summer. The top drapes on the body, giving a subtle sex-appeal without being skin tight; a look that’d sway towards the hussy side if paired with painted on denim! Most importantly, we love this look because it lets us wear our skinny jeans even after a mid-day burrito and Pinkberry session. Freakin’ bien!

Featured look (clockwise from top left):
O’Neill Jace Top
Ray-Ban Highstreet Sunglasses
Element Brigitte Denim
Billabong Kenya Bag
Roxy Cairo Sandal

Get the entire Giselle style HERE!

The Bum Bag Is Back!

June 25th, 2009 | By | 6,017 Comments

g0000yve1

Add a little detail to your derriere. Score some solid execution points with Quiksilver’s Execute waist bag. We know the fanny pack went out with paracute pants, but how can you resist such a handy (handless really) bag? Brazilians love ‘em, Dane Reynolds loves ‘em, Hawaiians love ‘em, and now you too can love the bejesus out of one. Get a throwback waist bag at Swell. Love it or hate it, the bum bag is back!

Billabong’s Design For Humanity Fashion, Music & Art Event, June 2009

June 24th, 2009 | By | 280 Comments

This year’s Design for Humanity was all about sequins, pleather and rock and roll! For the third year in a row, Billabong rocked out a sold out crowd at the Avalon, Hollywood for its annual Design for Humanity Charity Event. The charity event gave 100% of ticket sales, in addition to sales from the silent auctions of art and one-of-a-kind designs, to this year’s charity: water, whose mission is to bring fresh drinking water to developing nations by building wells.
The main event: a fashion show with unique and inspiring Billabong swimwear.
This year’s inspiration appeared to be all about classic, head banging, sweat-dripping, rock and roll. A glam rock paradise of sequins, zippers, fringe, neon and pleather strutted down the runway in the form of hot pants and daring one-piece cut-outs. My favorite stand-out piece? A hot pink fringed vest over a skimpy Brazilian cut pleather bikini. Insane!
To top off the rocking swim collection, it was only fitting to follow the show with alt-rockers The Airborne Toxic event and indie pop stars Iglu and Hartly. With hot pants and getting your pants rocked-off, this year’s 3rd annual Design for Humanity was definitely the best yet!
Missed out? Usually I’d say too bad, so sad, but this time you can watch the video and still donate by buying the Billabong Tori Praver bikini. $5 of the sale of this paisley print bikini goes directly to Water, and $5 is enough to give 5 people fresh drinking water for an entire year! Sip on that! Get a the limited edition Tori Praver Bikini HERE.