Tigerlily Fall 2010

October 5th, 2010 | By | 4,240 Comments

The Australian must-have brand Tigerlily is making it’s move state-side. The up-and-coming brand fuses innovative prints from around the world with classic, figure flattering silhouettes that would leave any fashion-forward beach-lover in awe.

Check out the latest edged-Aussie beach collection at SWELL: SHOP TIGERLILY FALL 2010

SWELL had the chance to chat with Tigerlily’s Head Designer, Amelia Stanley…her thought’s on Fall trends and the newest Tigerlily collection…

SWELL: Tell us something most people wouldn’t know about you…

AMELIA: Two esteemed Astrologists independently profess that I was a witch in a past life…hopefully a nice one…

SWELL: Where do you get your inspiration from?

AMELIA: Nature, architecture, science, music, indigenous cultures, tradition, sentiment, family heirlooms, Ideologies, Italian food and Australia’s beaches.

SWELL: Can you tell us a little about the Fall 2010 collection?

AMELIA: Its dark and moody with subtly rich textiles; hand dyed silk with Gothic mesh window cut-outs, space dye yarn chunky knits with billowing sleeves and sleek velveteen jeans.

SWELL: What is your must-have piece for Fall?

AMELIA: Alice balloon sleeve sweater knit and our Werewolf leather biker jacket

SWELL: What are some major trends you predict for this Fall?

AMELIA: Big, big sleeves in either a sweater or a silk shirt.

SWELL: What trend do you wish would disappear, fast?

AMELIA: Bad floral printed denim in 90s cuts

SWELL: Do you sunscreen or bronze?

AMELIA: Sunscreen! Australian Sun is very strong

SWELL: Why is Prince the best musician ever?

AMELIA: He is the best musician ever because who else can wear head to toe purple and actually pull it off?

Check out Amelia’s Fall Collection for Tigerlily HERE

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3rd Annual Battle of the Paddle

October 1st, 2010 | By | 1,974 Comments

Battle of the PAddle
If you’re amongst the anti-sweeper movement, its time to get over it. Not only because the Battle of the Paddle at Doheny Stand Up Paddling pushes the limits watersports, but that most of these guys/gals surf better than you.

The Battle of the Paddle showcases elite SUP racing and maneuvering in a 5 mile biathlon for $25,000 in prize money. You seriously can’t take your eyes off the competitors as they punch through the waves and muscle their 12′ boards down the beach.

Last year delivered a solid head high swell which not only challenged the international competitors, but allowed trailing racers to catch waves in and surpass event favorites. Friend of SWELL, TJ Seamen took home a respectable 13th last year out of 94 world class competitors. This oceanic hombre charges when its flat or firing. Check out the video below, and watch TJ SUP scratch and swim into every slab in the seven seas.

The Battle of the Paddle features a SUP expo and heaps of good times at Doheny State Park, there’s something for everyone. Organizers extended the event an extra day because of the raging success over the past two years. Look for the SWELL hooligans hooting for TJ in the beer garden and we’ll toss you a custom coozie.

When you come home from Doho feeling like a chubby chump after watching these watermen grind out 5 miles of hell, hop on SWELL.com and check out our NEW selection of Riviera Stand Up Paddleboards. You can score a rippable SUP for under a grand, so get your gear here and start sweeping with pride. If some insecure punk ever tries to heckle the sport, kindly offer a board swap and watch his knees wobble…it works.

Here’s the weekend breakdown:

Saturday October 2 – Event day 1
7:00A.M. Event registration opens
9:00 A.M. to 4:00 P.M. SUP EXPO & Kid’s Activities
8:30A.M. National Anthem
8:45A.M. Hawaiian Blessing
9:00A.M. Opening Ceremonies – Hitia O Tera (Tahitian drums & dance show)
9:45A.M. The Challenge – Tom Pohaku Stone & Elite Racers (chanting before race).
10:00A.M. The Elite Race
1:30P.M. The Open Age-Group Race
3:00P.M. Awards ceremonies

Sunday, October 3 Event day 2

7:00A.M. Event registration opens
9:00 A.M. to 4:00 P.M. SUP EXPO & Kid’s Activities
9:00A.M. The Distance Race
12:00P.M. Kid’s SUP Races
1:30P.M. SUP Surf Relays
3:00P.M. Awards ceremonies

Volcom Brand Jeans Presents: The Goons Of Doom

October 1st, 2010 | By | 1,602 Comments

New from Volcom Entertainment….the Goons Of Doom “The Slapper”

Snowboarding on a river!? Riversurfing Reinvented: Wakeboarders Raise the Bar

September 30th, 2010 | By | 3,186 Comments

Extreme sports fanatics eat your hearts out…

Pro wakeboarder Nick Ennen and photographer Mike Yoshida take wakeboarding to the next level in this clip recently posted by FuelTV. A pulley system and rushing river make for an incredible new hybrid sport that resembles street skating or snowboarding more than it does the traditional line behind a boat archetype. Kudos to these guys for progressing the stagnant sport of river surfing from tired to treacherous.

So start rigging up those pulleys, get out there are grind some river rocks already. When you go “over the falls” now it won’t necessarily be a bad thing…