Fresh Brand: Wellen

April 13th, 2009 | By | 1,879 Comments


New at Swell, Wellen aims to amplify the presence of waves in your everyday life. With an eclectic mix of mellow, youthful, almost retro, and always surf-saturated graphics, Wellen acts as a demonstration of your perfect waves—not an imitation. It’s brilliant color, innovative artwork and precise fits, Wellen covers you up without holding you down. Check it out at Swell.

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Fresh Brand: Imperial Motion

April 9th, 2009 | By | 1,007 Comments


New at Swell: Imperial Motion. Swell welcomes the new Northwestern label that encourages wearers to have their own ideas and identities, and to follow their own path. Break free of social norms and represent the brand that represents the underachiever: Imperial Motion.

Check out their fresh designs:  IMPERIAL MOTION GUYS / IMPERIAL MOTION GIRLS

Still curious like a cat, Whiskers? Dive into their online zeen HERE


Get A Lesson from Surfing’s Top Photo Editors

April 8th, 2009 | By | 2,321 Comments


SCHS Surf Team Spotlight: Jeremy Carter

April 7th, 2009 | By | 2,097 Comments


Living a life of contradiction isn’t necessarily a bad thing. In fact, it can give you an incredible advantage over your competition. Take Jeremy Carter for example. To his friends he’s known as being incredibly unpredictable. But to his opponents, he’s recognized as one of the most consistent amateur surfers in the nation. And having recently earned the title of JV State Champ, this dynamic is clearly working for him. Surprisingly, Jeremy has been surfing for less than six years, and competing for only two. But with the steady amount of success he’s already achieved, he’s well on his way to securing a spot on the 44.

Hit the jump for Jeremy’s complete bio.