Hurricane Bill Footage with Ian Walsh, Gmac, Benji Weatherly

September 4th, 2009 | By | 699 Comments

Hurricane Bill from Spit Studio / Bo Bridges Photography.

Killer footage/stills from Hurricane Bill…check it out.

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Deep Thoughts from: Swell Model Megan

September 3rd, 2009 | By | 2,297 Comments

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Who’s that lady? Deep Thoughts, Swell’s new interview series, takes a deep look from the shallow-end at one of Swell’s freshest faces: Megan.

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Get The Look: Sarah Jessica Parker

September 2nd, 2009 | By | 2,750 Comments

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Image: PopSugar

Love Sarah Jessica Parker’s retro look from Sex in the City 2? Get her 70′s-styled dress in a much more everyday-wearable style at Swell! Rock it with some vintage-looking heels or wedges, load on the gold jewelry and you’re golden for girl’s night out. Sorry, cosmos not included. 

Featured styles from left:
Reef La Lana Dress
Roxy Hot and New Dress
Indah Havi Dress

How To: Get the MOST from Your New Flannel

August 27th, 2009 | By | 2,428 Comments

5 WAYS TO WEAR THE SEASON’S TOP TREND

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We know you’ve bought one (or 2 or 9) flannel or plaid shirt this Summer. If you haven’t, you will. Unless you’re allergic to cotton, you’ll be wearing this season’s favorite flannel every chance you get. You’ll soon discover, if you have not already, that you’ll find yourself in need of a way to keep your flannels looking fresh every time you show up to homeroom wearing one. Here’s a guide to different ways you can wear your preferred plaid to keep it looking new:

1. Wear it now: Lightweight plaid shirts are a perfect beach cover-up. If you follow the logic, this makes perfect sense. Follow here: Summer is the best time for biking, especially to and from the beach to cut-down on parking lot crowds. Hipsters love biking. Hipsters also love flannels. Therefore, flannels must be a Summer favorite. Plus, they look killer when paired with some classic Wayfarers.

2. Wear it Over a Dress: Balance out a cute new dress, that maybe is a bit too nice to wear on a casual night out, with a relaxed flannel. The lightweight shirt is perfect for a cooler Summer night, and the unfussy look takes your dress from overly-cutesy to fashion-forward with a touch of sass.

3. Tuck it into high-waisted skirts and pants: So amazingly 70’s. It’s an ode to Farrah Fawcett. It had a subtle sex-appeal then, just as it does now. Go ahead, try it.

4. Layer it: Look chill, cut the chill. Layer a flannel under a jacket or heavy sweater to jazz up your look with a little colorful print.

5. Wear it as a Dress: Grab some leggings. We know you have some. Add a belt around your natural waist. Bam, dress. Add a boot it if you’re feeling like getting a little Americana on your day. This is all based on your flannel being long-enough to cover your bum. If it isn’t, opt for pants (Survey says: “legging are not pants”).

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The flannel: Double shwing. Get your new flannels here.