AS SEEN IN: NATIONAL GEOGRAPHIC, FEB. 2008

March 4th, 2008 | By | 50 Comments

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The magazine best known for giving 8 year olds their first lessons in anatomy is currently featuring Rip Curl’s Wave rashguard. Click the image above to get up close and personal.

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INFO ON DANE WILLIAMS INCREASES TO $10,000

March 4th, 2008 | By | 894 Comments

 

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Jack’s Surfboards in Huntington Beach has partnered with San Diego County Crime Stoppers and the San Diego Police to increase the reward for information leading to an arrest in the Dane William’s homicide to $10,000. On January 26, 2008, the 23-year-old employee of Hurley International attended the Action Sport Retailers’ convention at the San Diego Convention Center. Dane was last seen at approximately 1:30 a.m. on Saturday morning leaving a local bar. His body was found three days later in a residential alley near 5200 Landis Street in San Diego. The cause of his death has still been undetermined. Anyone with information on his death is asked to call the Crime Stoppers anonymous tip line at (888) 580-TIPS.

BRIXTON: CHECK YOUR HEAD

March 2nd, 2008 | By | 1,712 Comments

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You’d have to be nuts to leave a sweet and secure marketing job at TransWorld Media to go start your own apparel line in this already over saturated market. And you’d be Prozac crazy to think you could get ‘er done with a line that focused primarily on headwear (albeit very cool headwear). But for the super hipsters who launched the now super successful Brixton, they thought they’d be crazy not to try. Breaking ground in 2004, Brixton was the brainchild of three friends who wanted to convey their personal styles into a timeless product. David Stoddard, Brixton’s creative force, has always been inspired by vintage designs, as well as the cultural innovators that surround the action sports industry. Fellow former T-Duber Jason Young heads up the national and international sales teams. Having spent eight years working in distribution, Jason knows a thing or two about project management. He also served time as a touring musician, bringing with him an enviable list of friends and contacts who were only too stoked to represent the brand from the get go. Rounding out the trio is LA native Michael Chapin who’s prior experience in business development and strategic partnerships with companies like TransWorld, Primedia and the Wasserman Media Group gave him a unique insight to the mixed cultures that make up the movers and shakers in the fashion industry. And the rest they say is haberdasher history. Below is just a few of the Brixton hats our customers can’t get enough of. To view our eltire line, click here.

 

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YES WE CAN (AND SO CAN YOU)

March 2nd, 2008 | By | 6 Comments

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We’d heard about this video several weeks ago, but didn’t get a chance to view it until one of our very loyal fans sent it our way. (Gracias T.A.) We want to be adamant that this clip in no way represents the opinion of Swell.com. Nor are we posting it in an effort to persuade your vote. However, there’s no denying this is a powerful presentation. With that said, should you come across anything similar in support of the other candidates, please pass it on.