Quiksilver Pro New York Merch Is In!

August 25th, 2011 | By | 2,096 Comments

Official Quik Pro New York Merchandise Has Arrived!

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With the waiting period of the first ever Quiksilver New York Pro just one week away, it’s about time we celebrate this long-awaited tidbit of East Coast history L.B. style (the other L.B.), with the release of the first-ever Quik NY Pro clothing collection. (more…)

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Win It Wednesday: Coconuts Cowboy Boots!

August 24th, 2011 | By | 2,117 Comments

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Want a chance to cash in on a free pair of SWELL’s top-selling boots? Enter today to win this fun pair of cowboy boots from Coconuts! Styled out with a pair of flared denim, or kept simple and fun with a casual dress, these may just be Fall’s go-to pair (shown above with a Billabong Dress). Check out the Coconuts Gaucho Boots

Find out how to win them after the break! (more…)

Trend Alert: Fall Colors

August 23rd, 2011 | By | 5,099 Comments

New Fall Color Trends for 2011
We’re not knocking the neutrals, but sometimes Fall’s fall-back colors make us want to paint the town red..or blue or purple. For a look that’s never dull, fall in love with this season’s colorful trends. Keep your cool with deep blues, make a statement in rusted reds, and make it reign with subdued purple hues.

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New Brand Alert: BCBGeneration

August 22nd, 2011 | By | 2,618 Comments

New at SWELL: BCBGeneration! A collection of flirty shift dresses, asymmetrical lines and flowy sihouettes.

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New to SWELL, BCBGeneration is a fashion brand made for, and by, our generation. Youthful, flirty and fun, the line takes a casual approach to BCBG’s “bon chic, bon genre” (“good style, good attitude”) name. (more…)