Slice of Life: Santa Barbara Paddle Out Guest Series by Stephanie Schechter

June 2nd, 2014 | By | 1 Comment

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As many of you may know, my school, the University of California, Santa Barbara was recently shaken by a terrible tragedy. A deranged shooter rampaged through Isla Vista, the beautiful town adjacent to our campus, killing six students and injuring 13 others. Several days of shock and sadness permeated our community, and we are still in mourning to this day. In the wake of this tragedy, my friends and I, all members of the UCSB Surf Team, organized a memorial paddle out to honor our fallen Gauchos. (more…)

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Behind the Cover | Jon Steele Featured SWELL Catalog Photog Walks Us Through His Ecuadorean Covershot

May 30th, 2014 | By | 14 Comments

Jon Steele stops by the SWELL shop to share his Ecuadorean discovery. (more…)

#SeaMade: A Dive Into ‘Beyond the Surface’

May 30th, 2014 | By | 17 Comments

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Take a moment to think about India. What are some of your initial thoughts? Surfing pristine peelers and cultivating social change may not be the fist thoughts to come to mind but for Crystal Thornburg-Homcy and her filmmaker husband, Dave, that’s exactly what comes to mind.

In the documentary ‘Beyond The Surface’ Ishita Malaviya, the first female surfer in India, joins five unique and talented women: Crystal Thornburg-Homcy, Liz Clark, Lauren Hill, Emi Koch, and Kate Baldwin. They travel through Southern India exploring the ways surfing, yoga, and ecological creativity can bring hope to the people of India, and the rest of the world.

When I saw the film at the San Diego Surf Film Festival, I was extremely inspired and not one bit surprised the film won the award for best documentary of the entire fest. This is a story you don’t want to miss.
Read on for the trailer and inspirations from the crew… (more…)

DIY: How To Fix A Broken Sandal

May 29th, 2014 | By | 2 Comments

how to fix a broken flip flop
If you’re a fan of the rubber flip flop, you know that blow-outs are inevitable at some point of said flip flop’s lifespan. And as experience tells us, major breaks rarely happen when you’re flopping around the house or on a nice soft-sand beach. Nope. They happen when it’s 100 degrees out and you have to traverse boulders before walking home on scorching asphalt…up hill, both ways. Which leaves us to think that anyone posting a quick fix for a broken flip flop with materials found at your house (but rarely in your purse/beach bag), may not be the rubber sandal-wearing DIYer they claim to be.
Read on for a few choices for the emergency DIY – for when you don’t have access to a shed full of materials… (more…)