Archive for the ‘Trend Alert’ Category

August 4th, 2013 | By | 5,141 Comments

Your Back To…Style Guide Has Arrived!

The Back To…Style Guide has officially shipped out!
Let the Summer send-off party begin. Time to get back to boots, backpacks, and layers. Back from vacations, and back to the grind. Back to empty beaches and adventures ahead. Shot alongside lions, tigers and Spanish-style squares, the guide showcases surplus stapes, 70’s flares, the best back to…bags, and piles upon piles of top trims. Along with new Fall style, the guide delivers up a few extras this season, including model tips and recipes, and an art print by Goldfish Kiss writer/artist/blogger, Rebekah Steen.

If you haven’t already spotted your in your mailbox, you can check out the digital edition for favorite new looks for Summer-to-Fall style:

Watch It: Get a behind the scenes look at the making of the Back To…Catalog below…

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July 31st, 2013 | By | 2,747 Comments

Sneak Peek: Swim 2014 Trends

Bikinis, babes, and bedazzled?! That’s right: 90’s, Jennifer Lopez denim jacket, troll doll tummy, bedazzled swim. It’s one of our favorite (and most flashy!) trends we spotted at the Miami Swim show this past week. Curious to see what else you can expect to see on the beaches next year? Read on for the list of top swim trends for 2014…
(Pictured above: Beach Riot Designer, Nicole Hanriot)

July 27th, 2013 | By | 1,842 Comments

SeaMade: US Open Street Style A series on surf, cross training and lessons on all things salty by guest blogger, Madison


The US Open of Surfing…what a week. The annual reunion of more-or-less the entire surf industry, mixed with the absolute chaos of ultimate (Summer Break 2013, woo!) partiers. Amidst the bikini-clad, freshly-inked beach babes were little nuggets of finely dressed guys and gals, ready to get their groove on. Follow the jump for some of the weekend’s best beachy style finds…
(Shop the Style: Open Back Maxi Dress)

July 26th, 2013 | By | 3,667 Comments

DIY: Camo Nails

Starting to notice a surplus of style lately? You can expect to see a sea of camouflage this Fall, covering everything from sweaters to sandals. Paired with army greens and balanced by girly pieces, it’s sure to be a stand-out (or, rather, blend in!) trend this season. So for this week’s DIY, we’re diving in, tips first, with camo nails.
To get the head-to-toenail camo look, I turned to my favorite girly nail bar in Encinitas, the Leu Leu Beauty Bar for an expert execution strategy. And they nailed it (pun intended)….using eco-friendly polish of course. Read on for steps on how-to achieve camouflage nails… (more…)