Archive for the ‘Trend Alert’ Category

March 18th, 2013 | By | 139 Comments

Music Festival Style GuideOur favrote looks, ready for the festival season ahead...

lb-coverSWELLebrate Festival Season…in style. Enter “Festival Bound,” the 2013 Music Festival Style Guide from SWELL. It’s classic rock, fringe, Americana, edge, bold colors, and everything else that we love about the season’s style. Check out the top looks for this festival season, then let the festivities begin…

Read on from more looks from the Music Festival Style Guide… (more…)

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Posted in New at SWELL, Styled with SWELL, Trend Alert, WOMENS STYLE | 139 Comments »
March 5th, 2013 | By | 21 Comments

It’s Here: Your March Catalog

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The SWELL March Catalog
Welcome to the bikini season preview! The March catalog brings a pre-party full of scattered sunny days, daisy crowns, and other whimsical, vacation inspiration.  It’s a break from basic black. A transition to the light-layered and lighthearted.
What to expect this season:
Make room for crochet piecing, paired with shadows of stripes, and a splash of the psychedelic. April flowers stage a head-to-toe coup, giving last year’s monochromatic trend a serious facelift.
…all trimmed in turquoise, denim and distressed accents.

View the digital edition here: SWELL March Catalog

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Posted in New at SWELL, Styled with SWELL, Trend Alert, WOMENS STYLE | 21 Comments »
February 23rd, 2013 | By | 3 Comments

Top Trend: Fired Up

The Trend: Fired Up.
Get fired up for Spring with a few stand-out pieces in electric red and vivid coral. The bold hues take on a splash of edge with frayed borders, eclectic embroidery and a charcoal base.
Top it all of with crisp white trims to balance it all out.
A few essential pieces:
Coral Billabong Dress
Fringed Knit Top
Patterned Shorts

Shop the trend: Fired Up

Posted in New at SWELL, Trend Alert, WOMENS STYLE | 3 Comments »
February 20th, 2013 | By | 458 Comments

Just Add Aloha

Camouflage yourself right into a tray of lava flows and leis with bold new aloha prints. Think vintage Hawaiiana, all hopped up on Mountain Dew. It’s a mix that makes us want to sugar cookie ourselves all over white-sand beaches.
Drink the POG:
- Dive head first into the trend with head-to-toe Hawaiian prints
- Dip in with a splash of aloha, off-set with a saturated black or nude backdrop
- Start off slow (aka, “On Island Time”) with an Aloha Print hat, shoes, or bag

Pictured:
Element Beach Pants
Element Fable Dress (WIN IT HERE)
Element Aloha Print Shorts

Posted in New at SWELL, Trend Alert, WOMENS STYLE | 458 Comments »