Archive for the ‘Trend Alert’ Category

October 5th, 2014 | By | No Comments

A Slice of Life | Over It All

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Yep, your favorite elementary school trend is back in full force… no, not slap bracelets (remember those?)… but overalls! Wear ‘em with a floppy hat over a crop tee, a bikini top, a bodysuit, or anything really, because no matter what, you’re guaranteed to look pretty dang adorable.
Pictured: Overalls | Floppy Hat

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August 10th, 2014 | By | 285 Comments

Street Style: Outside Lands

A snapshot of some of our favorite festival looks of the day (and links on where you can get the look!)….
Get the Look: Printed Pants | Crop Top

Get the Look: Shift Dress | Felt Hat

More after the jump… (more…)

July 17th, 2014 | By | 261 Comments

Packing Guide: Miami Just the Essentials with SWELL's Buying Team

miami packing guide
Bienvenido Summer ’15 Bikinis! SWELL’s buyers are off to Miami to get a first look at 2015 Swimwear. Aside from sneaking in some sun and white sand, they’ll be spending the week scouring the show for the best bikinis out there…and sending you little sneak peeks along the way of course. Make sure to follow @SWELL_style on Instagram for behind the scenes photos from the show.
Read on to see what our buyers are bringing with them… (more…)

April 14th, 2014 | By | 2 Comments

Coachella Weekend One | The Style Festival Recap from Guest Music Blogger, Molly

On our best fest’d list…

Back in action this year:

Flower crowns and festival headwear.

Cut off daisy dukes, (or as we were cleverly coining them, “naughty mom shorts”).

– Body paint and colorful bedazzled skin adornments.

Eccentric eyewear, utilized this year not only for statement flair but also protective shields against dust and windstorms this year.

Bikini tops and bustiers, no need for shirts when navigating the Indio Polo Fields in the summer heat.