Archive for the ‘WOMENS STYLE’ Category

July 20th, 2014 | By | 5 Comments

SeaMade: Get Up, Get Out A series on surf, cross training and lessons on all things salty by guest blogger, Madison

rise-and-shine645
The other morning I woke up at the witching hour of 3:15am. Even my usual playlist of Ludovico Einaudi couldn’t lure me back into dreamland. So by four I was up and brewing a mean grind of french pressed coffee and contemplating what to do next.

Being that it will still pitch black out, I got into some creative projects, like making collaged cards for friends & family. The last thing you want to do when you wake up early is get sucked into the interwebs of your computer. Next thing you know it’s 10am and all you’ve done is lay around, Pinteresting, tumblring, and online shopping…not that those aren’t fun but you can’t go wrong by starting your day with some movement.

So as my mug was drained and my caffeine buzz settled in, I hit the road to check out Encinitas by dawn. (more…)

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July 20th, 2014 | By | 1 Comment

Slice of Life | Mix It Up Guest Series by Stephanie Schechter

mixed-prints

Life is all about taking risks – including fashion choices! This summer, bright and bold prints are very in, and there is no harm in mixing them up. While clashing prints is an unconventional concept, it can totally work with the right patterns, and the right attitude! Don’t be afraid to get creative; you’ll stand out for all the right reasons.
Pictured: Element Wrap Sweater | Lolli Bikini | One Teaspoon Shorts

July 17th, 2014 | By | 2 Comments

Packing Guide: Miami Just the Essentials with SWELL's Buying Team

miami packing guide
Bienvenido Summer ’15 Bikinis! SWELL’s buyers are off to Miami to get a first look at 2015 Swimwear. Aside from sneaking in some sun and white sand, they’ll be spending the week scouring the show for the best bikinis out there…and sending you little sneak peeks along the way of course. Make sure to follow @SWELL_style on Instagram for behind the scenes photos from the show.
Read on to see what our buyers are bringing with them… (more…)

July 17th, 2014 | By | No Comments

SWELLivin

Printed Beach Pants
I firmly believe that some random things in life are mood lifters. Party Pants are no exception.
What is a Party Pant, you say? I like to define them as this: (more…)