Archive for the ‘WOMENS STYLE’ Category

November 16th, 2014 | By | No Comments

A Slice Of Life | Suits for the Season

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Autumn is a confusing time for surfers. I mean, in summer you trunk it, in winter you’ve got your fullsuit/ steamer situation, and of course they’re called spring suits for a reason. Does that mean in fall, you just put on your spring suit, and call it a fall suit? This is one of life’s great mysteries. While the temperatures seem to allow for this, fall suit just doesn’t have quite the same ring to it. So maybe, we can think of a different name… lets go with “transitional suit.” Transitional wetsuits can come in different shapes and thicknesses, but usually involve 2mm neoprene, instead of a fullsuit’s typical 3/2, or a steamer’s 4/3 (sometimes 5/4/3… for extra frigid winters.. yikes). My favorite way to wear 2mm neoprene is in the form of separates! For example, Billabong Women’s cropped jacket paired with their wetsuit leggings makes for a fun and unique wetsuit “outfit.” These pieces have been keeping me nice and warm, but not too hot, while the water is starting to cool down.

Photo: Willie Kessel Photography | Instagram: @williekessel

Pictured: Billabong Cropped Wetsuit Jacket and Surf Leggings

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November 15th, 2014 | By | No Comments

Saturday Salute | Retail Motivation

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“Physical fitness can neither be achieved by wishful thinking nor outright purchase.” Noted, Mr. Joseph Pilates. But motivation is a different beast. One that can be coerced by a  fresh pair of stretchies from time to time. So buy that new workout ensemble you’ve been eying. It’ll give you one less excuse to skip on fitness. Think of it as an investment in your health. You deserve it!
Need some retail motivation? Click below for our favorite picks of the season:
New Activewear | Pictured: O’Neill 365 Activewear

WELCOME TO SATURDAY SALUTE:
/Sa’lute/: Italian meaning “cheers!” or “Enjoy excellent health.” Cheers to Saturday with Salute: a balanced dose of healthy recipes, fitness inspo and weekend-worthy drinks.

November 14th, 2014 | By | No Comments

SWELL Style Guide: The November Edit

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Head west for the winter. Embrace a spirit of adventure. Of romance and of rebellion. Explore the frost-bitten wilderness and your wild side in gunsmoke greys, dusty whites, outlaw-inspired finds, and a fresh pair of boots to stride into any occasion with. Create a unique style, stacking silver relics collected throughout the season. Make way for the wayfaring.

Whether looking for outfit inspo or wish-listing for the holidays ahead, dive into the November Edit for the season’s most-wanted list.
View the Digital Edition: SWELL November Style Guide

November 13th, 2014 | By | No Comments

#SWELLivin

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If you’ve ever worn a buttery soft tee. There’s no turning back.
If you’ve ever worn jeans that are so broken in that they give your lower body a bear hug. There’s no turning back.
If you’ve lived in sweats for a week straight that are so amazing you didn’t know how your life went on before them. There’s no turning back.
Once you’ve worn a bikini that is softer than your underwear. There’s no turning back.
And once you’ve wrapped up in an oversize scarf that is second in coziness only to cuddling on the couch on a cool day while watching your favorite movie…yup. There’s no turning back.

Once you’ve gone to the comfy side, you feel a bit more laid back, relaxed, carefree, and stylish as a result. Then you tend to find ways to make comfy work, and be fashionable enough for any occasion.

So, when I am asked to describe my style, I firmly believe that comfy is a totally acceptable (and a brutally honest) answer.

Pictured: Volcom Fleece | Printed Knit Vest