Archive for the ‘WOMENS STYLE’ Category

June 11th, 2014 | By | 1 Comment

New at SWELL: Issa De Mar

iss de mar one piece
We’re constantly on the search for a solid suit. One that doesn’t slip in the surf or stretch out after one season. One that mixes into our bikini wardrobe seamlessly and that follows through with the promise of “swim”-ability. Introducing THAT suit….the bikini version of the Little Black Dress from Issa de mar.
Born on the North Shore of Oahu, and raised in a tiger painted ice cream truck turned mobile marketplace, Issa de mar has finally made its way to SWELL. For designers Marissa Eveland and Melissa Jasniy, surfing, sewing and creativity is as much in their bones as there is salt in their hair. And needless to say (but we’ll say it anyways), their bikinis follow suit.

Shop Issa de mar swimwear at SWELL

Read on to learn how you can WIN a bikini from Issa de mar, today only. (more…)

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June 10th, 2014 | By | 1 Comment

Pants On Fire Style Post by Guest Blogger, Leah.

Tie Dye Pants
We’ve all been caught buying exercise pants with no intent to actually exert any energy while wearing them. I’ll go all day wearing my yoga pants because they are comfortable, but can’t even remember the last time I stepped into a yoga studio, sad I know! Maybe it’s just me, but I find myself shopping in the exercise section for cute pants that I can wear out and be comfortable in all day. Well instead of continuing this habit and feeling guilty at the end of the day as if I am not letting my exercise pants live to their full potential – I can buy cute gypsy pants like these. Comfy and cool go together and these pants make life a lot easier. You can wear them with running shoes or pair them with awesome high tops. So save the yoga pants for outings that end with “namaste” and invest in a stylish pair of gypsy pants for your comfy days this summer!

Pictured: Element Tie Dye Pants (more…)

June 9th, 2014 | By | 1 Comment

Spotted in SWELL

Look who we found sporting their SWELL this week….
blogger-whoisapneet1
Blogger: Who Is Apneet | Get the Look: Side Slit Maxi Skirt
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June 8th, 2014 | By | 1 Comment

A Slice of Life | Old School Cool

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Retro is always a hit, and high waist shorts are definitely the throwback trend of the moment! I love nothing more than an old school style cut off. The main reason? These babies are FLATTERING. I mean, shorts that make your waist look tiny and your legs look long? Count me in!
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