Archive for the ‘VIDEOS’ Category

June 18th, 2012 | By | 1,975 Comments

New Beater Edit & New Beaters On the Site

Listen up folks, we just secured a bunch of new Twin and Single fin sleds from the Beater masterminds at Catch Surf. These guys have been hitting the local beach breaks hard, putting their latest equipment to the test and the results are in: the 2012 boards are stiffer, faster, and better than ever!

JOHNNY REDMOND CUTTING LOOSE from Catch Surf on Vimeo.

Their latest edit takes us from T-Street to 204s and back where Johnny Redmond absolutely destroys every drop of water in his path. The enhanced stringer system is plenty visible as he throws buckets off the back and lands some serious eyebrow raising maneuvers (check 0:55!!).

In this edit Johnny gets super weird on his beater without making a scene. Unlike hard-board surfing that’s all serious with its laundry list of unspoken rules, Beater surfing is all about having fun. Whether it’s riding your board like a dead cockroach or spinning uncontrollably into a close out section, beater surfing lets you cut loose and enjoy the surf no matter what the size.

When the surf gets smaller grab yourself an Odysea LOG to maximize your wave count at your local break. On small days you’ll find the Catch Surf guys doing the same at their favorite surf spot at Oak Street in LB!!

Johnny Pulling a Log Wheelie. c/o catchsurf.com/blog/

Whether you are dropping into a bomb on your 8’ LOG or milking some inside shorey on your 54” Beater, these foamy wonderboards are perfect for a fun day at the beach.

Check out Catch Surf’s full line Here

Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.
May 7th, 2012 | By | 3,610 Comments

Behind the Scenes: Spring/Summer Catalog 2012

Photographer Art Brewer and SWELL models headed to the Surf and Sand Resort in Laguna Beach for the 2012 Spring/Summer catalog. Enjoy a behind the scenes look at the beautiful ladies and line-ups that were on tap for this season’s shoot

April 25th, 2012 | By | 2,452 Comments

Surfing Magazine: Surf and Swimsuit Preview -June 2012 Issue

With today’s 24-hour action sports news cycle, note worthy swells and sessions literally come and go with the tide. That’s why we love the video trailers for Surfing’s monthly issues. These behind the scenes looks at the upcoming issue gets us re-psyched on Dorian’s recent Mavericks monsters, a potential Kolohe vs. John John rivalry and the highly anticipated sophomore campaign of Julian Wilson.

As an annual bonus, the June issue includes the Swimsuit edition, featuring the hottest models and swimsuits seen at SWELL. Enjoy your sneak peak into the making of Surfing’s latest patch of eye candy.

Pipe’s prodigal son, John John Florence has dominated covers and contest for the past 16 months. Thankfully SWELL is stocked with the tools behind his trick to landing yet another cover. Get his boardshorts, deckpad and fins at SWELL, and surprise yourself with little gear changes that make big differences is your surfing.

Our friends at Surfing Magazine had no complaints about shooting the 2012 Swimsuit edition on the North Shore of Oahu this winter. Sydney and Natazha put on a clinic for strutting the beach like a goddess in the hottest bikinis on the market. This year’s cover shot featured the Tyler Rose OHWAHANIGHT cut, and other flattering looks from Mikoh and Bubululu available at SWELL

surfing swimsuit edition

April 20th, 2012 | By | 3,786 Comments

Newport Beach Film Festival 2012 Action Sports Film Series

The Newport Beach Film Festival Action Sports Film Series showcases international films about athletes, filmmakers and pioneers of the action sports culture. It’s the largest action sports cinema event in the nation, taking place during from April 26 – May 3, 2012 in Orange County, CA,  at locations like the Lido theater where legendary surf movies premiered over the years.

If you are in Southern California during the festival, treat yourself to discover the host of groundbreaking visions of the sports we love. Check out the schedule to make it to some fun after parties where you can mingle with the stars like Travis Rice from The Art of Flight  and Quiksilver Waterman Jamie Mitchell.

Watch trailers and learn about must-see films of the 2012 NBFF Action Sports Film Series

Day At The Pool


A Day at the Pool is a documentary-style film that attempts to uncover the true origins of (more…)