Archive for the ‘VIDEOS’ Category

December 19th, 2012 | By | 3,853 Comments

Albee Layer’s “Double Albee Oop”

Double oop. 720. 540. Whatever you want to call it, Albee Layer has done it, becoming the first surfer ever to complete it and beating Julian Wilson in a footrace to the finish line. Outdoing Julian is no easy feat, especially when Red Bull throws a campaign geared towards J Dubs’ attempt at landing the elusive whirly bird alley oop rotation.

But as the money was thrown one way, the kids on Maui were hucking themselves into the wind in a more reckless fashion. Enjoi.

If you haven’t seen Albee Layer and Matt Meola’s entire web series “The Isle” yet then you have been missing out. The two aerial surfers and Innersection winners produce a new video every few months that is filled with innovative airs and classic outtakes. As you may know the trade winds blow in Maui nearly every day of the year, which makes for loftier airs and ultimately more time in the air. Even Greg Long has called Albee “The most exciting surfer in the world” for his skills on slabs and in the air.

While the pair have invented their own aerials in the past, this “Albee Oop” is deservedly at the top of the list. He spins a full rotation alley oop and proceeds to keep spinning another 180 degrees, landing with his tail towards the beach and rotating out with the motion. Incredibly difficult and unprecedented until now. SWELL would like to give a big congratulations to Albee and we can’t wait to see what he and Meola do next.

Vitals

Hometown: Haiku, Maui, HI
Age: 21
Sponsors: ERGO, Dakine, Xcel, Sanuk,
Neighbor: Laird Hamilton
Favorite Wave:  Peahi (Jaws)
Biggest paycheck: $100,000 for his winning Innersection part
Random Fact: Has webbed feet.

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December 6th, 2012 | By | 1,705 Comments

Employee Spotlight: Nate Zoller

He’s the guy behind SWELL’s frothy product descriptions, and he’s shredding around South OC in this LEAF video… introducing our newest employee Nate Zoller. The Laguna Beach native has long dominated the podiums of local surf and skim comps, and recently took 1st place in the surf leg of the Ultimate Boarder Triathlon in Seaside. We are stoked to call him one of our own, so enjoy his flick and style picks below.

Vitals
Favorite Surfer: AI
Watering hole: Coyote Grill
College mascot: Banana slug
Best beach day ever: Any day in South Laguna
In your headphones right now: Tame Impala: Lonerism
Daily Driver: 5’6″ Psychedelic Germ
Favorite thing about working at SWELL: Lunch
Worst wipeout:
At a slab in Bali. Got sucked over and dragged across the reef backwards

Nate’s Kit…simply put
LEAF JALAPENO TEE: My brother and friends started this company. They kill it.
ELECTRIC MAGS SUNGLASSES: My go to shades: The Trouble Andrew designed Electric Mags
GRAVIS FILTER LX SHOE: Light weight, durable, and not too flashy
STANCE TACOMA SOCK: More Feet steez
INSIGHT DUCK SOUP DENIM SHORT: One denim short that I back
ELECTRIC NIGHTHAWK BEANIE: Winter is cold, I like wearing beanies
MATUSE HOPLITE FULL SUIT: In my opinion Matuse wetsuits are the best on the American market

December 3rd, 2012 | By | 1,398 Comments

Done. A Film by John John Florence

John John Florence might be the most exciting surfer in the world today. Amidst his hallmark 2012 competitive season, the 20 year old jetted to Tahiti and Mexico and Indo and other mysto spots, he was on a mission for perfect waves.

The film is out on iTunes fairly soon, but if you happen to be on the North Shore of Oahu this Wednesday come by the Banzai skatepark at 6:30 PM for the premier and hang out with John John himself.

Early in the year he purchased his own Scarlet RED camera and decided to take his friend Blake Kueny along for the ride to document his surfing and travels. As the trips progressed so did John John’s surfing and the clips he was nailing. So he decided to make a short film titled Done.

The 23-minute profile film includes a cast of John’s best friends including: Nathan and Ivan Florence, Kiron Jabour, Matt Meola and Albee Layer. Some of the most progressive surfers in the world just happen to be John John’s friends and family, and these trend-setting, limit-pushing, death-defying surfers ride for the top brands on SWELL like Vans, Sanuk, O’Neill and Dakine. Start shredding all their signature products available at SWELL.

Just as John’s year started out with a bang (winning the Volcom Pipe Pro) it looks like it will end with an exclamation point with his first self-produced film, and his campaign to defend his Vans Triple Crown of  Surfing Title. Watch the Sunset slab-fest set to run the finals tuesday 12/4 here.

 

November 21st, 2012 | By | 3,857 Comments

New Beater Edit from Catch Surf

What’s on every grommet’s Xmas list this year? The Beater!

These classic foam boards are great fun for everyone and crucial to everyone’s quiver. From groms looking to transition into surfing to rippers wanting to cut loose in some shore pound, anyone can enjoy the Beater. The sturdy stinger make surfing and skimming these a breeze even for some of the larger fellows out there. Tow it behind a boat or belly surf it into the sand, these tough little boards are up to the challenge!

So grab yourself a beater and scope this latest edit of Morgan Just on his 54” Finless. He takes his Beater from Trestles to the Wedge and shows us all how to jam that thing down the line.

Click here to check out all the Goods from Catch Surf