Archive for the ‘SWELL Team’ Category

June 4th, 2014 | By | 883 Comments

Behind The Scenes: June 2014 Catalog Photoshoot SWELL Models Kick Off Summer in the Heat of the California Desert Sun

BEHIND THE MID-SUMMER 2014 STYLE GUIDE
Oh, hey there summer. We’ve missed you. Adding to the list of missed things: bikinis, tan lines, sandals, salt-crusted everything, sherbert sunsets and sandy buns. With bikini season in full swing, it’s time to talk about the crème de la crème of crop tops, cheeky bottoms and cover-ups. The best of beach and boardwalk. Read through the guide for some mid-summer style inspiration…

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May 21st, 2014 | By | 155 Comments

CA Über Alles: SUPERbrand | San Diego The First Stop On SWELL's Tour of Top Core CA Surf Companies

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SUPERbrand Marketing Director Paul Brewer gives us a tour of their state of the art board factory and next-level showroom. Above: Shaper Jason Koons and Rider Clay Marzo talk progression. 

Who are the masterminds behind the progressive shapes you’re pumping outta this state-of-the-art shaping bay?

SUPER: We call it the Shaper’s Collective. It’s a group of shapers who design and share ideas to create a better shortboard. (more…)

May 2nd, 2014 | By | 52 Comments

Guy’s Gift Guide to Mother’s Day Fail-Safe Employee Picks for Mom Based on Questionable Male Logic

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Swell’s soggy crew of surf derryls weighed in with their choice gifts for the women who brought them into the world.  Mother’s Day is May 11th, boys, so get gifting at SWELL without having to linger around the department store.

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Morgan: Men’s Buyer
His Pick: Raen Optics

“Like my name, these are unisex and loved by all.” – Morgan  (more…)

April 3rd, 2014 | By | 75 Comments

Local Travel Guide: Long Beach, CA Just the Essentials with SWELL Event Photographer, Stephanie.

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It’s that added bit of drama in the LBC that gives it a touch of intrigue. A unique, salt air oxidized version of a Southern California beach town. Ready to take a trip? Take a walk around Long Beach with SWELL Event Photographer, Stephanie while she shares her favorite neighborhood finds…

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