Archive for the ‘THE SWELL LIFE’ Category

August 12th, 2013 | By | 783 Comments

New SWELL Ambassador: Brandon Carney

Coming to a college near you! The all-new SWELL Ambassador Program kicks off its first semester this Fall with five advocates, representing #theSWELLlife across the Southwest US. Their job is simple: spread the SWELL, and share it all with you via photos, posts, updates and maybe even a sticker or two. Since we’re heading into the school year, we’d like you to get acquainted with all the local ambassadors.
First up, Brandon Carney… (more…)

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August 12th, 2013 | By | 1,304 Comments

Style + Travel Guide: Pichilemu, Part II Travel Post by Guest Blogger, Leah.

I was so in love the vibrant and fun town of Pichilemu that I decided to extend my stay by few days. During this time I was able to explore the other stunning beaches and find more fun surf spots. While walking the dirt roads of Pichilemu I found some awesome places to enjoy a local bite and even some cafes that served tea with an ocean view. The weather along the Chilean coast this time of year is pretty chilly (pun intended!). Because of this, I had to leave the kimonos and shorts at home. Instead I had to find cute, stylish clothes versatile enough for a beach and surf trip in a cold climate. This thermal was perfect for keeping me warm, without comprising style. I threw on some boyfriend jeans and a beanie to complete the look. This outfit was darling while also practical enough for discovering new cafes, stores, and views of my favorite beaches in Pichilemu.
(Pictured: Billabong Thermal)

Read on for my tops picks for surfing and munching… (more…)

August 9th, 2013 | By | 1,883 Comments

SWELL Eats: Shark Bite Tacos


Ready to create the ultimate Shark Week send-off? Although we’re sorry to say this recipe does not include three blonde babes acting as shark bait, there is still plenty of carnage to be had. On the menu: Shark Bite Tacos (Grilled shark taco with jalapeno aioli and beet + blood orange slaw). Dive in… (more…)

August 8th, 2013 | By | 17 Comments

#SWELLivin: Smile.

Remember to look up and smile.

Sometimes the best ideas just hit you over the head out of nowhere, and really are quite simple. Such is the case with my beloved Palm Tree smile artwork, photo/design/ whatever you want to call it.

If you happen to get the SWELL catalog this month, a post card, that you can keep around as a smile inducer, juuuuust might happen to fall out, surprise you as you turn the pages, or arrive in your mailbox if you have a cool thoughtful friend who wants to brighten your day.

So, I figured I’d let you all in on the story behind the design that’s been making the rounds. Because I kind of love it.

In Hawaii, the beach park by my house had a gorgeous palm tree (one of the tall skinny swaying ones) that I’d go sit under after a long day, or just to take a nap, read a book, etc. I always took a bunch of pics of it, especially at sunset, because it would be a perfect silhouette. The tree (and palm trees in general) made me smile. Then I realized, in the pics where it was just the tree, well, heck it could double as the letter i. The tree made me smile, it’s also an i. Yhatzee, we have a winner.  I made the graphic and posted it.  No more lonely palm tree pic, and instead it’s something that is making people smile all over.

Which I absolutely love.
– Guest Blogger, Rebekah Steen

*Prints, cell phone cases, shirts, heck even pillows of it, are available at
*Don’t forget to pass on the smiles…share your Smile card on Instagram or Facebook, #theSWELLlife.
* Didn’t get the SWELL catalog? Make sure you don’t miss out again HERE