Archive for the ‘THE SWELL LIFE’ Category

February 20th, 2014 | By | 360 Comments

It’s Here: The Billabong Bikini Truck, Powered by SWELL! Announcing the Launch of Our First-Ever Bikini Pop-Up Shop

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Welcome the Billabong Bikini Truck, Powered by SWELL
…coming to a beach near you!

Ooh, shiny things! Something shiny that delivers a bikini boutique to you? Even better. Introducing, the Billabong Bikini Truck, Powered by SWELL!

Hitting the road for the first time this Spring, the vintage Airstream turned bikini pop-up event will host a retro-inspired showroom full of our favorite Billabong bikinis, mobile lounges, an accessories garden, photo booth, giveaways, and more. (more…)

Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.
February 19th, 2014 | By | 6 Comments

Inspiration LA: JJ Wessels – Matix Ambassador A conversation over musty vintage clothes? 'But I Like it!"

Gabe Clement and JJ with the "Inspiration LA" one-off tee that was printed during the event.

SWELL: Hey JJ, thanks for taking some time to talk to us. “Inspiration LA” is pretty awesome and somewhat overwhelming for me, It’s my first year at the event. Have you been to the event before this year? How has your experience been so far?

JJ: I’ve been coming to the event since it started really, I was invited by Rin Tanaka. One of my friends, Brian Bent, was featured in a book that Rin published, and I think thats how I met him. It’s been the best event so far, definitely the best turnout. It’s something I wouldn’t miss. it’s something where I’m like “Inspiration is coming up! when is it? where is it?” type thing. (more…)

February 15th, 2014 | By | 67 Comments

SeaMade: Surfing 101 | Fins

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What’s in a fin? Aside from being those knifey things that stick out of your board and slice through the water (and hopefully not your skin), there are a lot of components to fins. Here are a few basics to focus on when deciding on a fin system for your board: (more…)

February 14th, 2014 | By | 733 Comments

Band Interview | SWIMM Billy Bombards Chris Hess with a Slew of Life's Weirdest Questions

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SWELL: What’s yer favorite venue to play and why?

SWIMM:  Well for sentimental purposes let’s just say Detroit Bar. Can’t believe its the end. We honestly have had some of the most fun nights playing music because of that place. It is pretty sad to think this will be the last time we will play there. Damn I just got sad. (more…)