Archive for the ‘OUTREACH’ Category

June 28th, 2011 | By | 1,521 Comments

Winner of FTL to be announced at the Shorebreak Hotel during the US Open of Surfing in August

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SAN CLEMENTE, CA — June 22, 2011 — Follow The Light Foundation (FTFL), a non-profit that continues to fuel the dreams of the world’s most talented young surf photographers, announced its 2011 finalists today after an evening of review and deliberation. This year’s installment of young visionaries include: Quincy Dein from Maui, Matt Kurvin from Santa Cruz, Ricky Lesser from Manhattan Beach, Duncan Macfarlane from Australia and Carlos Santana from Anaheim. The winner of the $5,000 grant will be announced during the US Open of Surfing at the Shorebreak Hotel in Huntington Beach on August 2. “This is the best collection of photos I’ve seen all year,” said longtime SURFING Magazine Photo Editor Peter Taras. “It’s so inspiring to see the act of waveriding through fresh eyes.”
The FTLF was founded after iconic photographer Larry “Flame” Moore’s passing to ensure that up-and-coming surf photographers continue to get the recognition and support they deserve. Flame — legendary Photo Editor of SURFING Magazine for more than three decades — made it a priority to teach and inspire anyone with a passion for photography. This grant helps keep that legacy alive. Details can be found on the FTLF website.
Now in its sixth year, the FTLF awards ceremony is part of the world’s largest action sports festival. The US Open of Surfing in Huntington Beach will reach all kinds of people, but there is no better place to showcase the best rising talent in the surf photography world. In years past, FTLF grant winners like Morgan Maassen, Chris Burkard, Matt Clark, Ray Collins and Todd Glaser have continued to change the game in what is possible in surf imagery. This year, previous winners played a huge role in selecting the 2011 recipient. “This was probably one of the hardest things I have ever had to do,” says former winner and SURER staff photographer Todd Glaser. “I found this year to be extremely difficult to judge. There were a lot of excellent submissions. At the end of the day, seeing these images made me want to shoot!” Come August 2, a new artist will get his due recognition. There will also be a “People’s Choice” winner, where fans will text to vote for the winner. The reception begins at 7:00PM, The Shorebreak Hotel, 500 Pacific Coast Highway, Huntington Beach, CA 92648, www.shorebreakhotel.com. Event is open to the public and free of charge. Please register on a first-come basis for this event on Facebook at our Follow the Light Foundation “Flame Grant” page.

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June 23rd, 2011 | By | 3,271 Comments

International Surfing Day 2011 -Swell Highlight Reel

Follow Swell down the Pacific Coast Highway on our “South Bay to South of the Border” ISD mission.

We loaded up the van at 4:30 am in Dana Point, to arrive at the Manhattan Beach Pier for our first rendezvous with a Surfrider beach clean-up. From there we headed south to Huntington, and on to Surfrider headquarters at the Rusty/Surfing house in Newport where Nate Yeomans and Damien Fahrenfort kept us entertained with their banter and BS.

Our next stop at Second Reef surf shop in Laguna offered even more comic relief. Shop manager/legend Brad Burdick and friends threw on their bandito garb for a session at Thalia Reef.

Another Laguna loc, Porter Hogan hopped in the SWELL Van for the second leg of the journey, and launched airs across international borders. Our local San Clemente stop proved most productive. A host of groms and goonies awaited us eager to scavenge the sand and sea wall for trash, like squirrels preparing for winter. They fully cashed in on the “trade trash for tees and dvds” promo we offered.

A quick stop at Trestles proved that the wind stayed calm, so we jammed down for burgers and 5 hour energy drinks in Cardiff, where Reef sandals rallied another impressive clean-up and BBQ. A gang of Swell fan-ettes posed for photos with their trash like trophies, and we were off to Mexico.
Swell Girls at International Surfing Day Beach Clean-up
We battled some heavy traffic with heavy metal, and landed in Tijuana in time for one last surf and clean-up. Some local bros grabbed their rakes and set the pace as we cleaned up some unfiltered runoff pipes. After a quick rap session with some federales at a taco stand, border traffic was our last obstacle. We hit home just before midnight burnt-out but satisfied in completing our mission to clean-up and surf across three counties and two countries.

A special thanks to The Surfrider Foundation for inspiring us, and all the beach clean-ups around the world. Enjoy the video recap on International Surfing Day 2011.

June 22nd, 2011 | By | 1,628 Comments

First Look: International Surfing Day Recap

Monday’s International Surf Day marked the second longest day of the year, but felt like the longest day of our lives. From South L.A. Bay to South of the Mexican boarder, we partnered up with various chapters of the Surfrider Foundation, local pros, and surf brands to celebrate the sport and kick off summer right! We’re still sifting through hours of video footage, but here’s a first look of our ISD Surf/Clean-a-thon.

Stay tuned for the video recap of Swell’s “South Bay to South of the Border” video later this week.
International Surf Day

May 13th, 2011 | By | 2,934 Comments

Heal Japan X SWELL Swim Show

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Laguna Beach, CA, May 7th-

The suits were amazing, the girls were hot and place was packed. Saturday’s SWELL-sponsored Heal Japan swim show was packed with all the things we love about summer…bikinis, babes, and cold beers…all in a [completely selfless, of course] effort to raise money and awareness for Heal Japan.  A special thanks to our sponsors, including swimwear brands: Eberjey, Salt Swimwear, Billabong, Tigerlily, Luli Fama, Tyler Rose Swimwear, L*Space, Lolli Beach Candy, Maaji & Splendid!

Check out the suits on SWELL
Read more about Heal Japan and the benefit show HERE

View more pictures after the jump (more…)