October 2nd, 2015
Archive for the ‘STYLE’ Category
A few SWELL savages “followed the Fish” to LA Hard Summer Festival and Cut Snake basically blew out our eardrums and our minds. The DJ duo has been getting after it for over 10 years, since Paul & Leigh bought a mixer to pass the times during down days on the professional surf tour.
Since hooking up with Destructo, the Cut Snake boys are on a tear through the EDM tour, rocking out in these SWELL summer styles.
Bryan House is a San Diego surfer/skater/designer who is widely recognized for being the f@cking man. He gave us a behind the scenes look at the Sanuk operation, and the secrets behind their not so typical footwear empire. We skated, ping ponged, ate Wahoos, drank Pacificos, and heckled…
How’d you get your start in the Sanuk Footwear family?
I got thrown into the mix randomly by JK, he straight up invited me to check out the building and grab a pair of shoes. The next thing I know I am in a conference room talking about factories, footwear construction and materials. I had no resume, no portfolio just a computer with things I had been working on. Soooo caught off guard, but looks like it worked! JK is the man, I owe it all to him. (more…)
Christian Fletcher Lives It's Bold, It's Radical, It's Controversial... It's Christian Fletcher x RVCA Collection
The smoke finally settled from the ourCaste 4th of July bender at their HQ in Newport, and its a wonder we didn’t end up in the clink. Kegs were cashed, Tacos taken down, fuses were lit, faces were licked and these babes wondered down wearing new Wonderland Sun Shades.
Thanks for the American memories (albeit fuzzy) fellas, and keep cranking out those signature styles sold at SWELL. Enjoy the evidence…