Archive for the ‘STYLE’ Category

February 25th, 2014 | By | 21 Comments

Guys Style Inspo | El Ron Guayabera Shirt Roark Smuggles Cuba's Official Formal Dress Shirt to the US


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The international surf style masters at Roark just returned from the forbidden land of Cuba with fresh cuts inspired by the artifacts of their adventure.  Roark stumbled through Havana’s underbelly in his authentic Guayabera style shirt, earning him praise from local heavies for his legit Cuban pleats and patterns. (more…)

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February 19th, 2014 | By | 5 Comments

Inspiration LA: JJ Wessels – Matix Ambassador A conversation over musty vintage clothes? 'But I Like it!"

Gabe Clement and JJ with the "Inspiration LA" one-off tee that was printed during the event.

SWELL: Hey JJ, thanks for taking some time to talk to us. “Inspiration LA” is pretty awesome and somewhat overwhelming for me, It’s my first year at the event. Have you been to the event before this year? How has your experience been so far?

JJ: I’ve been coming to the event since it started really, I was invited by Rin Tanaka. One of my friends, Brian Bent, was featured in a book that Rin published, and I think thats how I met him. It’s been the best event so far, definitely the best turnout. It’s something I wouldn’t miss. it’s something where I’m like “Inspiration is coming up! when is it? where is it?” type thing. (more…)

February 18th, 2014 | By | 111 Comments

SWELL Seen In: MAXIM Magazine Get Tanked by the Tastemakers Who Know What Men Want

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There’s 2 things that Maxim knows best: Skin & Style. Their March mag hand-picks surfing’s top tanks for your spring break shenanigans.  The Maxim trendsters highlighted the explosion of contrast patterned pockets to stow all your Coachella party favors. (more…)

February 14th, 2014 | By | 101 Comments

Band Interview | SWIMM Billy Bombards Chris Hess with a Slew of Life's Weirdest Questions

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SWELL: What’s yer favorite venue to play and why?

SWIMM:  Well for sentimental purposes let’s just say Detroit Bar. Can’t believe its the end. We honestly have had some of the most fun nights playing music because of that place. It is pretty sad to think this will be the last time we will play there. Damn I just got sad. (more…)