Archive for the ‘STYLE’ Category

April 2nd, 2009 | By | 3,770 Comments

Swell Tri-Blend Tees: Making the 3-Pack the New Sixer

g0000w51

It sounds so basic, we don’t know why we didn’t think of it earlier? It’s the 3 pack of Swell tri-blend tees that are flying out the door faster than Superman after a Red Bull vodka binge. It could be the core score-raising, garnish-free aspect of the tees, the cush feel that some have compared to the beard of Zeus, or the fact that buying in three means cutting down on laundry days to make time for more Guitar Hero practice. But whatever it is, we’re placing the Swell 3-Pack Tees at the top of our must have list. We suggest getting a full sixer of the plush tri-blend tees, because who wouldn’t want a bigger package?

Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.
March 30th, 2009 | By | 3,804 Comments

RVCA’s In Da’ White House!

 

832_lg_rvca_whitehouse

Further proving he’s cool like that, President Obama invited RVCA founder and CEO PM “Pat” Tenore and several other small business owners to the White House this month to discuss strategies aimed toward helping small businesses. Pat was gracious enough to provide an in depth rundown of his visit, including President Obama’s strong interest in Kelly Slater’s tour standings after the recent Australian contests. (more…)

March 27th, 2009 | By | 5,130 Comments

New Talent: Modern Amusement

ma

Born out of an idea, and living on a “creative collective” dream, Modern Amusement brings a fresh taste of luxury, modern streetwear that fuses sumptuous fabrics with modern design. Modern Amusement is “the California Dream, inspired by international art, music, technology and design. An eclectic collection that references a privileged lifestyle, growing up on the sun-drenched shores from Laguna to Malibu. Distinguished by our attention to ironic detail, sophisticated ease, whimsical nature, graphic energy and a sense of humor.”  See Modern Amusement’s effortlessly creative and alluring collection at here

bird

March 26th, 2009 | By | 150 Comments

Spring Trend You’ll Trip On: Acid Wash

aid

You’ll trip when you see the throwback acid wash looks that have recently been spotted outside of 80’s rock videos. Following the return of the grunge trend, your middle school acid wash shirts and jeans now have an in with the popular kids. Yesch! = #)

Making a clean transition into your plaid-filled closet, the acid wash look adds some authentic Lisa Turtle flavor to this season’s fringed bags, neon shirts, and destroyed denim. And we’ve only just begun with this look; come this summer, the acid hits will have our nostalgic little hearts filled to the brim, so be the first to trip on this killer throwback style.

Featured Styles:
Swell Acid Wash Tee
Alpine Stars La Brea Tank