October 2nd, 2015
Archive for the ‘OUTREACH’ Category
Follow Swell down the Pacific Coast Highway on our “South Bay to South of the Border” ISD mission.
We loaded up the van at 4:30 am in Dana Point, to arrive at the Manhattan Beach Pier for our first rendezvous with a Surfrider beach clean-up. From there we headed south to Huntington, and on to Surfrider headquarters at the Rusty/Surfing house in Newport where Nate Yeomans and Damien Fahrenfort kept us entertained with their banter and BS.
Our next stop at Second Reef surf shop in Laguna offered even more comic relief. Shop manager/legend Brad Burdick and friends threw on their bandito garb for a session at Thalia Reef.
Another Laguna loc, Porter Hogan hopped in the SWELL Van for the second leg of the journey, and launched airs across international borders. Our local San Clemente stop proved most productive. A host of groms and goonies awaited us eager to scavenge the sand and sea wall for trash, like squirrels preparing for winter. They fully cashed in on the “trade trash for tees and dvds” promo we offered.
A quick stop at Trestles proved that the wind stayed calm, so we jammed down for burgers and 5 hour energy drinks in Cardiff, where Reef sandals rallied another impressive clean-up and BBQ. A gang of Swell fan-ettes posed for photos with their trash like trophies, and we were off to Mexico.
We battled some heavy traffic with heavy metal, and landed in Tijuana in time for one last surf and clean-up. Some local bros grabbed their rakes and set the pace as we cleaned up some unfiltered runoff pipes. After a quick rap session with some federales at a taco stand, border traffic was our last obstacle. We hit home just before midnight burnt-out but satisfied in completing our mission to clean-up and surf across three counties and two countries.
A special thanks to The Surfrider Foundation for inspiring us, and all the beach clean-ups around the world. Enjoy the video recap on International Surfing Day 2011.Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.
Monday’s International Surf Day marked the second longest day of the year, but felt like the longest day of our lives. From South L.A. Bay to South of the Mexican boarder, we partnered up with various chapters of the Surfrider Foundation, local pros, and surf brands to celebrate the sport and kick off summer right! We’re still sifting through hours of video footage, but here’s a first look of our ISD Surf/Clean-a-thon.
Laguna Beach, CA, May 7th-
The suits were amazing, the girls were hot and place was packed. Saturday’s SWELL-sponsored Heal Japan swim show was packed with all the things we love about summer…bikinis, babes, and cold beers…all in a [completely selfless, of course] effort to raise money and awareness for Heal Japan. A special thanks to our sponsors, including swimwear brands: Eberjey, Salt Swimwear, Billabong, Tigerlily, Luli Fama, Tyler Rose Swimwear, L*Space, Lolli Beach Candy, Maaji & Splendid!
View more pictures after the jump (more…)
An interview with Heal Japan’s founder Chris Walthall, to find out more about Heal Japan, and how your donation money will to REAL people affected by the recent disasters…
SWELL: What is Heal Japan?
Chris: Heal Japan is an organization dedicated to benefiting the victims of the recent disasters that have taken place in Japan. Our goal is to collect $50,000 by the end of June. Funds will be delivered IN PERSON as soon as it is safe to do so.
SWELL: How did you come up with the idea to put something like this together?
Chris: The idea came to me at work actually! I was speaking to a client and out of nowhere all these ideas just came to me. After I got off the phone I started drawing shirts designs and a game plan for how I wanted the organization to function. I wanted to be the one held accountable for where the money went. If I could go and speak with people about the cause and “put a face to the name” that they were familiar with, I knew it would be effective. With so many people in this unimaginable situation, I just had to do something. So many people are willing to be a part of making positive changes in and around our community. I decided it was time to do my part. I called a close friend of mine and asked to go to lunch. We got together at a restaurant that same day and threw a bunch of ideas around. Right then and there he dedicated some funds to have wristbands and t-shirts made in exchange for donation. Without the help of my incredible friends who have done so much to make this happen, it just would not have been possible.
SWELL: When exactly do you plan on going to Japan? And do you have a charity in mind that you would like the money to go to?
Chris: As of now we’re thinking it will be close to a year before it is safe to go there ourselves. It’s just unreal how much damage the affected areas have sustained. It’s likely that it will be close to a year before we can go in person.
Our plan is to go to Japan and deliver the funds to charity ourselves. We want to make certain that the money goes to REAL people affected by the recent disasters. We are in the works of selecting a like-minded organization that will work closely with us in completing our goals. We are also very open to speaking with others and hearing new ideas in order to be as effective as possible.
SWELL: Why Japan? There are so many horrible things that could use benefit, what made you choose Japan? (Not saying it isn’t a mighty fine choice!)
Chris: When I really think about it, it was all about the timing. Around the same time as the earthquake and tsunami, my father was hospitalized. It was one of the most difficult situations I’ve ever been in. It’s so frightening to see a parent fighting for their lives. You think your dad is a super hero, but in reality we are all human. You don’t really know what it’slike until it happens. By the grace of God he’s still alive and making a smooth recovery. I took a step back and thought about the situation. That was my own personal earthquake and tsunami. If I thought what I had to deal with was hard, the people of Japan are facing some exponentially more difficult. We cannot even fathom what their situation is like. It’s on my heart to help, so I’m going to.
SWELL: Is there anything else you would like to add to this lovely Q & A that you think our readers show know?
Chris: I’d like to thank everyone who has helped make this possible: John Cohen, David Vanderveen, Ryah Arthur, Clarke Brogger, Dylan Fait, Steven Chew, and Chanel Sonego. The list goes on and on. Basically all of my friends and family. You know who you are. I’m just so blessed to have these people around me. It’s unreal.
Please check out our website HEALJAPAN.ORG, join our Facebook group and invite your friends, and do whatever you can to help spread the word. No matter how big or small your efforts, ALL of it makes a difference. God Bless! -CHRIS