Archive for the ‘Music’ Category

January 15th, 2014 | By | 2 Comments

SWELL Sessions | Evan Smith Watch, Listen, Win.

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Evan Smith, an Element Skateboards pro-rider, badass musician, and an all-around great dude, popped into the SWELL studio to get us pumped about the Element X Fender Collaboration. And really, who wouldn’t be?  The 46/92 Collection, 46 for the year Fender was formed and 92 for the year Element was created, features psychedelic graphics with a music tour vibe. They are offering everything from hoodies, raglans, tanks and tees and we were lucky enough to nab a few to give away!
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Check out the collab collection: Element x Fender

Watch It: Learn about the collab and listen to some killer tune-age from our man Evan below.

Read on for more photos and details on how to WIN pieces from the collection + a Fender Guitar! (more…)

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January 10th, 2014 | By | 710 Comments

SWELL Surf Circuit Training 5 Exercises That Target & Strengthen Specific Surfing Manuvers

Whether you’re looking to stay in surf shape during a flat spell or aiming to push your progressive style like the dudes on the world tour, some simple routines can make you more explosive and steady in the water. Here’s our version of surf circuit training, which means you should do one routine after another and repeat. Be safe, and surf stronger!

Workout Routine: Box-Jump w/ Twist

Surf Maneuver: Snap, Aerial, tail drift, floater

Tip: Try to land as softly as possible. Think style!

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Employee picks for our circuit sessions from the “Get Swole” Collection. Element Hoody, Stance Socks, Fox Shoes, Gopro, Fox Shorts, LRG Track & Feel Shirts, HDX drink. Shop the Swole collection

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November 20th, 2013 | By | 12 Comments

Meet Your Maker | RVCA Mens Men's Designer Mike Gomez Talks Beards, Werewolves & Captain Beefheart Inspo

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We dropped in at RVCA HQ in Costa Mesa to meet the designers behind their insane winter styles, and dig up some stories on these characters who transcend traditional action sports apparel.

SWELL: First off, are you in a ZZ Top coverband, or is that beard resistant to razors?

Mike Gomez: Ha! I wish I was cool enough to be in a ZZ Top cover band. Would you believe it just grows in like this during a full moon? I also develop keen night vision, a strong urge to run, and get really hungry for meat. I’m usually a vegetarian,  I’m not sure what to make of it all. (more…)

November 12th, 2013 | By | 444 Comments

LA RIOTS x TAVIK Top Taste-Makers in Music and Surf Style Collab on a Badass Biker Jacket

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After seeing the LA RIOTS DJ set at Coachella, we’re stoked to see the release of this collab from our favorite music inspired friends at TAVIK. Daniel Linton, one of music industry’s most influential electro artists, has worked hand-in-hand with TAVIK’s design team to launch the premium varsity style jacket. (more…)