Archive for the ‘STYLE’ Category

December 13th, 2012 | By | 324 Comments

Taylor Hawkins Wears TRKY

Born in the Laguna reefbreaks, TRKY is the freshest cuts to ever fly onto SWELL’s shelves. It’s inspired by the groovy gandu way of life in the rootsy little Laguna Beach village, where being called a Turkey is a compliment. Co-founder Stephen “Sli-Dawg” Chew is a Tavarua boatman, travel writer, winemaker, artist, and voted Best Surf Coach in Orange County.

Their psychedelic designs aren’t only the contest art for the oldest surf contest in the world, but the favorite feathered threads of Foo Fighters drummer Taylor Hawkins. Taylor grew up in Laguna Beach with the TRKY crew, and accepted his last 7 Grammys sporting his TRKY tees. The hometown hero also wore em during his SNL performance with Mick Jagger and rocks out regularly at free concerts around Laguna-town. Click here to watch Foo’s historic acceptance speech.

A fresh batch of TRKY tees just just come outta the oven, so get the famous Space Meatball NASA tee while supplies last.

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Posted in STYLE | 324 Comments »
December 7th, 2012 | By | 377 Comments

Holiday Gift Guide 2012

The countdown to complete your Christmas list is on! Be the best dressed and best gift giver this year when you shop at SWELL. The gift guide features: arctic eye-candy shot by Chris Burkard, official Pipemasters Gear, Stylish outfit guides for girls, and your favorites from Billabong, RVCA, Roark and every heavy hitter in surf.

The days are dwindling and so are the top styles, so knockout your shopping list and get guaranteed shipping before the big day.

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Posted in STYLE | 377 Comments »
December 4th, 2012 | By | 514 Comments

Holiday Sweater Bronanza 2012

SWELL is pretty serious when it comes to making a splash at holiday parties, which is why we stocked 100s of sweater styles for this season’s festivities. The shop hooligans and Follow the Light winner Shawn Parkin had an after hours photo-bender featuring farm animals, firearms and 40s.


C-lo the wonder duck was not harmed in this Bronanza

Looking to throw your own amazing sweater shindig? Here’s a few must-have essentials for your holiday mixer.

1. Pick up a standout sweater at SWELL

2. Mix up a batch of seasonal libations.
Directions: Recklessly mix eggnog, bourbon and rum into a large punchbowl. Serve chilled and dont take no for an answer. Encourage the antics of cousin Eddie and drop quotes from the cult classic Christmas Vacation.

3. Ornament Stealing/Exchange
Rules:
-All guests bring a wrapped gift or ornament of a particular price-point (White Elephant Optional)
-Draw numbers from a hat. Equal to the # of participating guests
-Guest who draws #1 selects a wrapped present from the tree
-Next guest can pick from tree or steal from another person
-When a gift has been stolen 3 times. Nobody else can steal it

Posted in STYLE | 514 Comments »
November 28th, 2012 | By | 401 Comments

Holiday Gift Guide for Guys: 5 Essentials Styles

Gifting for guys can prove to be an impossible hunt for the perfect manly gear. So don’t get swindled by salesmen or vibed by shop groms, use the SWELL Gift Guide to earn the title as “World’s Best Girlfriend, Auntie or Mom.”

There’s gifts for any age or budget, so knock out your shopping list for all your loved ones.
And Don’t forget FREE SHIPPING!

1. Volcom Stone Suits  get your dude looking dapper without feeling like stiff. They’re tailored to a stylish slim-straight fit, made with Volcom’s special suiting polyester, lined with satin, and finished with elastane stretch for cutting the rug at that epic wine mixer. The Dapper suit comes in 3 different styles and even has the pocket hankie flair. Stone his style with Volcom

2. Nixon Watches puts the tide at his fingertips so he’ll spend less time driving around searching for waves and more time with you. Accessorize your man with a classy wristwatch from Nixon.

3. Stockings and Stuffers from top brands like Billabong, Nixon, Stance and Dakine are fail-free ways to stoke his socks off.  These essential accessories reek of classiness, leather, and fur, so every man must have them. A wise man once said “I’m very important. I have many leather-bound books and my apartment smells of rich mahogany” that man was Ron Burgundy. Shop hundreds of manly stocking stuffers here.

4. Sherpa Lined Shoes and Boots are the perfect toasty toe warmers for Christmas morning. The hybrid low-cut loafer style Uggs are good for any occasion. Go for the genuine sheepskin and suede, or friendly faux sherpa lined Sanuks. Our comfy selection of slippas start at 17.99, check them out.

5. Surf Tees are the universal sign of love for the laidback life at the beach. Get him a Tee from the masters of the coastal classics at Beaches LTD. and get a free limited edition Beaches x SWELL trucker hat (while supplies last). Or shop from the 1000+ (Yes, over a thousand) tee shirts at SWELL.

Mele kalikimaka, and happy shopping.

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Posted in STYLE | 401 Comments »