Archive for the ‘STYLE’ Category

October 7th, 2014 | By | 2 Comments

Meet Your Maker | Volcom Denim Tour the Volcom Flagship HQ with Denim Designer JJ Gonzales

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From working summers in the warehouse as a teenager, to becoming the senior denim designer at Volcom, Jeffery James “JJ” Gonzales personifies Volcom’s brand mantra True to This.  (more…)

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September 3rd, 2014 | By | No Comments

Meet Your Maker | Rusty Take a Tour Into Rusty's Legendary Shaping Bay and Design Studio

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While picking up a fresh batch of boards in Rusty San Diego, we got a behind the scenes look at his hall of fame board building operation, then met then characters in the brand new apparel design HQ for happy hour in Laguna Beach.

Skip straight to the Rusty USA Design HQ Tour in Laguna Beach

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Rusty Preisendorfer estimates he’s shaped over 40,00 boards. For 25 years, he worked on creating larger foam molds to shape bigger boards for bigger waves (and big dudes like him) (more…)

August 22nd, 2014 | By | 1 Comment

Slotted in SWELL | Billabong Pro Tahiti The World's Best Surfers, Waves and Gear Tested at Teahupo'o

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The historic and at times horrific opening rounds of the Billabong Pro Tahiti tested the mettle of the world best surfers. The boys put everything on the line, including their faith in hi-performance gear that we just so happen to carry for you to step up your game. (Photos: ASP / Will H-S) (more…)

August 19th, 2014 | By | 1 Comment

How It’s Made… In The Shade Brother-Sister Design Duo Collab on Tropical Billabong Graphic Art

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SWELL took a quick trip to the Billabong Merchandise & Design dept to meet the Brother-Sister team behind this radical new of tropical tee in the August  SWELL Catalog

SWELL: Ryan, what’s your role in the Billabong M&D team?

RM: I’m a Senior In-House Artist for Billabong USA. Among various creative duties, I primarily design graphics and artwork for the Men’s tee shirt line, working everyday with type, illustration and graphic design. It’s always pumping and each day is a new adventure in a fast paced creative atmosphere–I love it! (more…)