Archive for the ‘STYLE’ Category

February 19th, 2015 | By | No Comments

KR3W Rights Refused: Charles Peterson A Short Film by Riley Blakeway

Our good mate Riley Blakeway just released an insane video about acclaimed Kurt Cobain photographer Charles Peterson. His KR3W Rights Refused rockumentary delivers an introspective video that serves as a preview of the collaboration as well as an introduction to Peterson and his scope of work. (more…)

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February 2nd, 2015 | By | 179 Comments

Meet Your Maker: Katin See How Katin's Custom Surf Styles are Made - From The Sketchbook To SWELL

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Ask any surfer what the name ‘Katin’ means to them and they’ll claim the K-man invented boardshorts in the 1950′s and started the renowned surf competition, the Katin Classic Pro/Am. These pioneers were born in Surfside, CA and in an era of out-sourcing, still keep their production at home in SoCal. Given their commitment to quality, American-made goods, we’re stoked to feature Katin in SWELL’s Locals Only collection.

Take a tour of the Katin USA design and production headquarters with Justin Rogina (left) and Mac Beu –  (more…)

January 29th, 2015 | By | No Comments

BYRD’S STYLING GUIDE: HOW TO USE POMADE The Newest Post-Surf Hair Products & How to Style it Right

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Designed for the gentleman surfer, Byrd products are inspired by the era when sharp grooming was an essential part of a dude’s daily routine. This spin on classic pomade was dreamed up by local Newport Beach Pro Surfer Chase “Big Bird” Wilson.  Try out Byrd Hairdo Products at SWELL and keep a tin handy!

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Chase (above) shared with us a few simple, yet essential tips to properly use his pomade.

1. Scoop out nickel sized amount and firmly massage product in hands until warm. (more…)

January 7th, 2015 | By | 15 Comments

Spotted in SWELL | YG x RVCA Compton Meets Costa Mesa in a Collaboration You'll Want To Rock

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Rapper YG and RVCA founder PM Tenore have been cruising the world rocking fans with free shows and collabing on dope new clothes. Above, the two legends kick it at the RVCA headquarters in Costa Mesa, Ca. (more…)