Archive for the ‘GOODS FOR GUYS’ Category

February 4th, 2014 | By | 310 Comments

New at SWELL: Hayden Shapes Add Australia's most versatile surfboards to your quiver

hayden

Straight outta Sydney, crazy m#tha F*cka named Hayden, his shapes are now available on SWELL. That eye-popping punt on your February catalog cover is none other than Mr Creed McTaggart riding the latest psycho sled by Hayden. (more…)

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February 2nd, 2014 | By | 309 Comments

Surf Training with Alana Blanchard Improve Your Surfing with Alana's Trainer, Summer.

alana-surf645
It’s a typical winter day on Kauai.  It is 70 degrees, windy, rainy with a bit of sunlight shining through the clouds.  Alana walks in the studio. I ask her how she is and how the surf is.  She answers, “Fun but a bit blown out.”  She’s an optimist I know and will usually make the best out of every situation.  She says I’m ready for “a really good workout”.  I know what this means; Alana is one of my strongest clients.  And I’ve been doing this for 12 years with all levels of professional athletes.  She is amazing.  She is an animal…this will be a tough workout.  Here is her workout: (more…)

January 31st, 2014 | By | 299 Comments

Valentine’s Gifts for Her…That Are Actually for You

Sharing is caring, right? Then debunk the Hallmark holiday by gifting a practical present that you and her can both enjoy. Make sure to write an extra sentimental card in case she’s prone to see through your plot to re-gift these surf essentials to yourself.

Here’s our picks for mutually beneficial gifting this Valentines Day

valentine raem

1. UNISEX SUNGLASSES -New RAEN styles are fresh for the taking

(more…)

January 27th, 2014 | By | 314 Comments

On Trend: All Matching Everything

palm

All-over print are all-around favorites in the eternal summer of 2014. The origins can be traced to the Canadian Tuxedo trend of 2010 when every surfer sportied chambray, then Catchsurf introduced the elastic waist Cali pantsuit.

Now the trend has put a twist on every article of clothing in your kit, here’s our favorite locked down looks:

1. Billabong: A reinvented era of hula style laced with a camo color-story but preserving the birds of paradise.

Inspired by: Shane Dorian’s bow hunting missions around him home on Maui

Shown: (Above) PX1 Sonar Boardshort, Hunter Hat, Apex Backpack (more…)