Archive for the ‘GOODS FOR GUYS’ Category

November 13th, 2009 | By | 4,602 Comments

The New Holiday Lookbooks Have Landed!

There’s a new kid in town, well four really. It’s Swell’s new Holiday lookbooks! Everything we love about this season’s trends are backlit by whimsical and slightly quirky landscapes of bears, motorcycles and a bitchin’ DeLorean. Yeah! And it’s all designed by Southern Californian artist Matt Allen from The Ryde.

Pick your fav look and let us know what you think!
Wild at Heart: Wild at Heart takes traditional feminine touches and adds in a handful of flowing lines, free silhouettes, and earthy accents. Chiffon, sheer weaves, and delicate embroidery are paired with structured boots, tan leather accents, and slim denim for a care-free and girly look.

View the next three after the break…

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October 29th, 2009 | By | 1,382 Comments

E! Interview with Billabong Designer Mandy Robinson

We were so excited to see Billabong designer Mandy Robinson interviewed on  E! “That Morning Show” this month! We were especially giddy after  seeing this clip of Mandy dishing about this season’s favorite trends; because who knows the trends better than the designer!? Watch and learn, then let us know what you think!

Get the featured looks HERE

October 26th, 2009 | By | 3,838 Comments

Style Inspiration: Edie Sedgwick



Actress/heiress/model/muse…Edie was considered one of the largest style icons during the 1960’s. She was unlike any other and her style didn’t hide it! As the infamous Andy Warhol’s muse, her eccentricities were always open to the public eye and captured by film. Today her style is still dominated with bold statement jewelry and clothing. Edie’s style is distinguished by basic colors paired with eye-popping jewelry. Want to re-create her quintessential mod vibe? It’s all about the leggings, bold tunic tops and flashy earrings. Get the look today at Swell.


October 23rd, 2009 | By | 3,701 Comments

Fresh Brand You Should Know: WeSC

WeAretheSuperlativeConspiracy.” A street fashion brand for intellectual slackers; clothing with roots in a subculture that sets its own rules and follows its own trends. What are We Activists? Like-minded, free thinkers: musicians, gorilla artists, actors, and Jason Lee’s mustache. So if you didn’t know, now you know. WeSC.


Check out WeSC styles HERE.