Archive for the ‘GOODS FOR GUYS’ Category

May 10th, 2010 | By | 3,004 Comments

New Talent Exclusively at Swell: Indigo Child


What’s black, white, and bohemian all-over? It’s the new jewelry line Indigo Child from NY’s Brit. An eclectic collection of earthy stones, silver, fringe and occasional fool’s gold. We were so smitten with the line, we thought, “we must tell the Gatsby’s about this!” ….

-In 3 words, describe Indigo Child.
Brit: To describe what an indigo child is, cannot be done in 3 words, so for anyone who doesn’t know, please research it via google etc.. But to describe my line in 3 words. I would say flattering, interesting, simply wearable art.

-What influences your designs?
Native American jewelry, Tibet, Thailand, Africa, India, weather, dreamcatchers, feathers, wild animals, nature, the outdoors, mountains,the 60′s and 70′s, music, freedom, peace, love, indigo!, warrior spirit, life, beauty, the ocean, shells, rocks, stones, crystals..

- When did you start designing jewelry?
About 5 years ago. I’ve always had a love for buying jewelry just to take it apart and make something else out of it.

- If you could only keep one piece to wear forever, which would it be?
O jeez, this is an extremely hard question.. So hard!! I guess I would go with the dreamweaver necklace in silver/grey. Its soo wearable! And goes with everything dressy or casual!!

- If you could design for any celebrity, who would it be?
Stevie knicks. heart. The XX

- Know any good jokes?
Knock knock. Who’s there? Indigo child. Indigo child who? Indigo child is amazing! Indigo child is amazing who? Indigo child is amazing beautiful handmade jewelry and is available now only on!!!!!!!! Hahhahah

Thank you for visiting the Swell blog. Visit us on for more exclusive fan offers, giveaways and more.
April 29th, 2010 | By | 2,791 Comments

Fashion for a Cause


We love it when our favorite happen help both our style and a fully worthy cause. Hence our excitement when we heard about the Reef Ugandal Sandal. The colorful beading on the leather t-strap sandals are made from 100% recycled paper, crafted by displaced women from Uganda.
The sandal is part of a greater Reef effort that helps to support 31 bits, a fair-trade organization that helps displaced women from Uganda work and start their own businesses through creative art. In addition to getting unique (and comfortable!) style, 1% of each sale goes to the Reef Redemption fund, Reef’s own humanitarina and environmental effort.

Check out the Reef Ugandal Sandal HERE!


April 10th, 2010 | By | 1,541 Comments

Featured in Complex: RVCA Gin & Tonic Shirt

AS SEEN IN: COMPLEX “20 Best Shirt for Spring 2010″



Serving up some some killer style- straight up, with a twist. The RVCA Gin & Tonic Shirt.

April 9th, 2010 | By | 4,465 Comments

New at Swell: The Critical Slide Society


The Critical Slide Society (we’ll use TCSS for this absurdly long, but never-the-less awesome, name) is a slippery little creature. Wrestled from the minds, pencils & sketchbooks of a small few in Australia & the United States, it has been fed on a strict diet of colorful foam mowers, soulful skeg flexers (past & present) and the versatility of the humble surf craft beneath their  feet. It currently resides in the back shed, along with the wolf rider & a sewing machine, stitching tidy tees & trunks for its owners & whoever else might be interested. Employing the best artists money can’t buy, and style gurus that can cross-step on any Milan boardwalk, TCSS has developed a lifestyle line that makes us happier than alternating pictures of boobies and chubby kittens.