Archive for the ‘EVENTS’ Category

June 16th, 2011 | By | 1,797 Comments

Design for Humanity 2011 Runway Show Video

As promised…some saucy (okay, and shaky) footage from last night’s Billabong Design for Humanity fashion show.
Surfing Magazine’s “Partial Bikini Coverage” report tells us that Mandy and the rest of the Billabong design team foraged the thrift stores and Grandma’s closet to complete the crochet-fringed and deconstructed leather looks. Highlights (says us), included some snakeskin skimpies, a fringed sleeve one-piece, and sequined shrug ensemble. What’s your favorite look from the clip?

Cheers to the team at Billabong for another superb showing!

Click for photos and more from Billabong Design for Humanity

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June 16th, 2011 | By | 3,262 Comments

5th Annual Billabong Design for Humanity Runway Show

A Video and Photo Re-Cap of Billabong’s Design for Humanity 2011…
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Paramount Studios, Hollywood CA- Once again, the event known for both giving, and exposing, back, didn’t miss a bikini-clad beat. For the 5th year, Billabong’s Design for Humanity 2011 delivered an eclectic mix of head-turning bikinis, original artwork, and folk-tastico tunes from Edward Sharpe and the Magnetic Zeros that, somehow, tied the proverbial dreamcatcher feathers together. Contrasting the an abundance of beer foam-dipped staches and gratuitous man tanks was the ever-popular swim runway show- a sneak peak into Billabong designers’ imaginations, as well as a taste of what’s to come next year in swim. This years show was a full on walk-off of fringe and sequins, topped-off with crochet and sueded trims.

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Once the runaway show ended, jaws were picked up off the floor, and dancing shoes distributed, the tunes started flowing. The line-up included blues/soul/garage rock from Hanni El Khatib, avant-pop from The Hundred In The Hands, gritty, psychedelic rock & roll from B.L.O.R.R., and Edward Sharpe and the Magnetic Zeros brought it all home.

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To top the tomfoolery, every ticket, bikini and beer (don’t worry- we drank/donated one for you) went to the VH1 Save the Music Foundation- non-profit organization dedicated to restoring instrumental music education in America’s public schools. We’ll cheers to that!

More photos after the jump…. (more…)

June 8th, 2011 | By | 4,246 Comments

Billabong & Hurley to Host The Australian Open of Surfing 2012

In a “world first” collaboration between Billabong and Hurley, the two action sports giants announced they’ve partnered up to bring an ASP championship surfing event to Manly Beach, Australia. As an extension of the U.S. Open of Surfing in Huntington Beach (the world’s largest action sports festival), organizers expect to attract over 125,000 people to come witness the world’s best in surfing, skate, music, fashion and art.

Manly Beach was the site of the first World Surfing Championships in 1964, the same year that surfwax was invented. The region of New South Wales hopes to generate $6 million dollars for their economy and re-establish Manly Beach as a world class surfing mecca.

US Open of Surfing in HB (top) Site of AUS Open of Surfing Manly Beach (Bottom)

US Open of Surfing in HB (top) Site of AUS Open of Surfing Manly Beach (Bottom)

Local surf icons like Occy, Rabbit, and Fanning were very outspoken in support of event during today’s ASP press conference.

The partnership between competing brands came to the surprise of many, but the Billabong’s expansive retail chains have long supported the Hurley brand. Both companies have long supported the evolution of the sport or surfing. Billabong will move their World Junior Title from Narabeen to Manly, combining the exploding junior scene with the stadium setting of this world class action sports showcase. “The ASP World Junior Championships provides a window into the future of surfing and by wrapping the season-deciding event into the broader Australian Open of Surfing, we now provide the competitors with an incredible opportunity to showcase their talents,” Derek O’Neill, Billabong International CEO.

Derek O'Neill, Mick Fanning & Bob Hurley © ASP / Dunbar

Derek O'Neill, Mick Fanning & Bob Hurley © ASP / Dunbar

The event, set to take place at Sydney’s iconic Manly Beach February 11 – 19, 2012. Surfline describes the Manly Beach area as “The Bondi of the northern beaches – crowded with tourists, filled with the stench of stale fish and chips, crowded bars that get violent after midnight and bursting with retail shopping, including several massive surf emporiums. Manly is the first beach you’ll come to when you cross the Sydney Harbor Bridge.

“Who’d think it has beachbreaks that get epic and a series of points at the southern end that can hold 12-foot barrels?” -Derek Rielly

AUSTRALIAN OPEN OF SURFING (February 11 – 19, 2010)
- Men’s ASP 6 star – $250,000
- Women’s ASP 6 star – $80,000
- Australian Open Men’s World Juniors – $75,000
- Australian Open Women’s World Junior – $20,000
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May 25th, 2011 | By | 4,268 Comments

Surf Like A Girl (Yes, It’s A Good Thing)

Like a kitten in a knitting circle at Nike’s new all-female surf movie, Leave A Message….

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After watching the Leave a Message trailer, I posted something on my Facebook like, “OMG I’m so excited to see this surf film,” and by the grace of the surf gods, hours later I had an invite to see the OC premiere that Friday night. I have good friends, what can I say (Thank you Jen!!)

Showing up, I felt a little silly as I took my front row seat among the crowd of nine year old girls but my reservations went out the window when I first spotted Coco Ho. Almost peeing myself in excitement I thought, “No Elsa, you are right where you belong.”

Kudos to all the girls but hands down, my favorite part was Carissa Moore’s tow-in clip. Epic.

Afterwards I was lucky enough to participate in a Q&A with some of the girls. Meeting Coco Ho, Laura Enever, Malia Manuel, Monica Byrne-Wickey and Carissa Moore – what can I say other than I can now die a happy lady. Star struck? Me? Umm, YEAH!

Hope you get a chance to see the film too!!
Oh, wait, you can… Watch it HERE

As my coworker Morgan so perfectly put it, “Takes the sting out of the phrase ‘surf like a girl’.”

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About the Author: We love to laugh with her. Yes, with her. Hobbies include serenading silent office buildings, distributing miscellaneous kitten media, and smiling- her undisputed favorite.