Archive for the ‘EVENTS’ Category

December 5th, 2011 | By | 1,367 Comments

Day 1: Jack Johnson Performs at Surfrider Awards in Waimea Bay

The SWELL team is out on Oahu’s North Shore to bring you the exciting events in the epicenter of  surf world. The first part of our “7 Days on 7 Mile Miracle” series features the Surfrider’s 9th Annual John Kelly Environmental Awards.

The ceremony and silent auction went down  in the Waimea Valley Pavilion, and the whole north shore community joined in to celebrate those responsible for protecting the coastal environment.  Attendees enjoyed a surprise performance by Jack Johnson, performing original songs about the harms of single-use plastic, holiday remixes, and his best selling hits.

Mark Cunningham, Peter Cole , and other legends recounted decades of hard fought battles to “keep the country, country” and they awarded  these supporters for maintaining an uncompromising defense of the coast. Do your part showing support with iconic Surfrider apparel here.

Lifetime Achievemnt Award: Cora Sanchez is the co-founder of the Oahu Chapter, and leads the ongoing fight against development.  She also made huge strides in ridding North Shore beaches of plastics  deposited by oceanic gyres from all over the world.

Environmentally Friendly Hawai‘i-Based Company Award: The Kona Brewing Company  promotes sustainable practices at all their facilities and is a long time supporter of Surfrider.   The company helps organize the Kona Brewers Festival, which raises money for educational, environmental and cultural organizations.  The State of Hawaii holds high eco-standards, and Kona leads the charge by using recycled building materials and installing solar  panels at their facilities.

Professional Surfer Award:  Kyle Thiermann created a five-part video series, Surfing for Change, to encourage individuals to change their life habits to help save the environment. Kyle’s video “Where Is Away? Solving Plastic Pollution in 4 Minutes” shows how wasteful and destructive single-use plastics are to the marine environment and encourages people to bring their own reusable bags and bottles.

Check back for day two on the North Shore, Featuring locals surfing in the Waimea River
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December 1st, 2011 | By | 1,850 Comments

Movember 2011 -See the Swellest Staches

Another furry Movember is in the books, and supportive staches graced every workplace, college, and ball park…the SWELL facebook wall was no different. Our amazing fans canvased our page with over 100 creative displays of mustachery.
Check out the album here.

For every Mo posted SWELL donated to the fund, and here’s our winners who campaigned for prizes from SWELL, Sanuk, and Billabong.

First Place Sanuk Chills: MOst Likes on Real Stache -Jamie Reed (35 likes)

Second Place $50 SWELL Gift Card: MOst Likes on Faux Mo -Shaddia Ghneim (120 Likes)

Third Place Billabong Surf DVD: SWELL’S Favorite -Tyler Brady with his many mos

Many of the brands sold at SWELL joined the cause by not only letting it grow, but donating portions of their profits to Movember Prostate Cancer Fund and LiveSTRONG. Notable brands that took part this Movember are: Electric, Autonomous, Volcom, Billabong, Imperial Motion, and Vonzipper. Show your support by shoping their brands here
Our Friends at AMBSN & Electric rock out with their MOs out, and threw a Gala party at Mothers Tavern in San Luis Obispo, Ca.

Scroll through the photos and get psyched to show your mo next MOVEMBER!

November 25th, 2011 | By | 3,328 Comments

Black Friday Deals at SWELL!

Happy Black Friday!
A little Black Friday Deal action to cure your turkey hangover…


Facebook Deals: Get a workout for your refresh finger…we’re giving out 90% off coupon codes all day today on Facebook! The codes are limited (20 per item), and will be announced 4 times throughout the day today (from 8am-2pm PST). Click HERE for more info on how you can get one.


Not a fan of fighting for your code? Cash in on some half-off deals on some of our top-selling items. Click to shop: 50% off Black Friday Deals!

Check back soon for more Cyber Monday Deals!

November 9th, 2011 | By | 2,937 Comments

The Crowning of Ke11y – Photos of Slaters 11th World Title Win in SF

A lot of us here were pretty bummed we couldn’t attend the Rip Curl Search San Francisco. With Dusty’s shark sighting, the raw Nor Cal surf, and the embarrassing double crowning of Kelly, this was definitely a memorable event. Fortunately a good friend of ours, Gabriel Valencia, sent us some shots he took while roaming the grounds of OB. His vivid pics seem to capture the vibe that was somehow lost through the live feeds and recaps. Enjoy the shots above compliments of Gabby and let us know what you think in the comments below!