Archive for the ‘EVENTS’ Category

May 5th, 2014 | By | 3 Comments

Behind The Scenes: May 2014 Catalog Photoshoot SWELL Models Hit the High Desert to Show Off Summer Styles

The SWELL crew took to the desert is search of sun scorched earth to show off the hottest summer styles. The Mohave Desert brought us early season tan lines, the salty hair, the sand-filled pockets with models Merillia and Natazha (more…)

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May 2nd, 2014 | By | 1 Comment

Guy’s Gift Guide to Mother’s Day Fail-Safe Employee Picks for Mom Based on Questionable Male Logic

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Swell’s soggy crew of surf derryls weighed in with their choice gifts for the women who brought them into the world.  Mother’s Day is May 11th, boys, so get gifting at SWELL without having to linger around the department store.

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Morgan: Men’s Buyer
His Pick: Raen Optics

“Like my name, these are unisex and loved by all.” – Morgan  (more…)

April 25th, 2014 | By | 1 Comment

Surf Photographers Wanted | Follow The Light Awards Call for Entries for Up and Coming Surf Photography Grant

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SAN CLEMENTE, CA- The Follow the Light Foundation (FTLF) is calling all photographers to submit their applications for its annual $5,000 grant in honor of the late Larry “Flame” Moore. The deadline is one month away: entries must be received no later than 12pm May, 27, 2014. (more…)

April 24th, 2014 | By | 32 Comments

Earth Day 2014 at Element HQ

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Element ramped up Earth Day activities with the unveiling of their new Half Pipe and some eco-friendly activities at their new home in Costa Mesa, Ca. (more…)