Archive for the ‘EVENTS’ Category

June 11th, 2013 | By | 2,026 Comments

Volcom Fiji Pro -Boardshort Shootout In the surfing arms race, you're only as good as the gear -Trunks are no exception

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All Photos c/o Brian Bielmann. All Styles Available at SWELL

King Slater retook his front row contest parking spot (yes, they actually assign parking by rank) with 4 perfect rides to win The Volcom Fiji Pro at flawless Cloudbreak. He threaded throaty tubes with ageless agility in his high performance Quiksilver Brigg Boardshorts. The 4-way stretch surf trunks has a 20 inch outseam that falls just above the knee to prevent ballooning and hang-ups. Get Slater’s Boardshorts.

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Nat Young
put in his bid for Rookie of the Year by locking in double barrels and buzzer beater wins…except when playing b-ball with seabass. He and bunk mate Kolohe Andino rock Hurley’s Block Party with the iconic stripe and rash free stretch comfort. Shop a dozen colors here.

fijitajTaj’s last second loss to seabass in rd 5 woulda been a victory for others, but Taj trains his ass off all year in his high performance Invert Boardshorts by Billabong. Taj aptly goes inverted, and so should you here.

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Jordy Smith came in as a comp favorite with his full bag of tricks, and he bagged some smoking tubes with heavy rail work ta boot. His 5th place finish keeps him in the hunt for a word title, and he’ll surely flare up in the Hyperfreak shorts at Karamas next week.

fijijoelParko was gone fishing,  missing the first round, but fought back for a quarter final finish. Joel logged nearly perfect heat scores, walking on water with Billabong Transverse’s Water repellent coating that eliminates absorption, friction and rashes.

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The Battle of Americans staying on Tavi vs Aussies Staying on Nomotu has been settled, and Slater added another giant check to his trophy room. Get all the island inspired apparel from the event sponsoring barrel hounds at Volcom and get a free pair of sunnies.volcom-highwear

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June 4th, 2013 | By | 447 Comments

Volcom Fiji Pro -Island Style

The ceremonial cava has been drank, Chief Druku has given his blessings, and the reef has claimed its first bit of flesh at the 2013 Volcom Fiji Pro.

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At the opening ceremonies all the boys sported the Volcom Stonepede button up shirt, while paying respect to the heart shaped island they call home during the 11 day dream contest.

The red blobs on the SWELL chart should make another historic showdown at Cloudbreak. Watch the live feed, and make everyday hula Friday with island-inspired Volcom gear at SWELL.

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May 29th, 2013 | By | 22 Comments

Expression Session: Art Brewer Surf Exhibit A Free Exhibition of Paintings, Prints & Photographs in Laguna Beach

Do you love SWELL’s lightbox imagery of dreamy surf and models? Then come enjoy the legendary work of Art Brewer on June 1st in Laguna Beach, the lensman behind the SWELL catalog and coastal lifestyle looks online.

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The Art Republic 4 Tomorrow is a rootsy little gallery in downtown Laguna Beach with a reputation for hosting epic bands and copious cups of brew. In addition to Brewer’s exhibit, the event features other surf visionaries like: Ben Brough,Thomas Campbell, Joe Curren, Harry Daily, Andy Davis, Tyler Warren and more.

What: EXPRESSION SESSION
The Surf Gallery Retrospective

When: OPENING RECEPTION
Saturday, June 1st
6 to 9 pm

Who: Special Musical Guests : The Matson 2

Where: Artists Republic 4 Tomorrow
210 North Coast Hwy, Laguna Beach CA

 

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May 21st, 2013 | By | 1,452 Comments

14 Years of SWELL Style. We're SWELLebrating 14 Years Today!

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SWELL turns 14 today! Born in Orange County, CA in 1999, SWELL set out to create an online source for the beach lifestyle – offering the very best from established surf brands, as well as a hand-picked selection of styles from up-and-coming surf and lifestyle brands. We’re celebrating 14 years of curating the the very best of surf and beach lifestyle goods with some surf, some savings, and snapshots from the SWELL community… (more…)