Run Sal Run from UX ENTERTAINMENT GROUP on Vimeo.

As if Sal Masekela isn’t already part of every TV show, contest, awards ceremony, etc…now you can see him running the NY Marathon next month. He’s not just trying to be the best at exercising, Sal is running to support Stoked Mentoring. Stoked Mentoring is a program that introduces at risk teens to, get this, action sports. With the help of mentors, peer support and action sports, Stoked provides teens with new goals and a support system to help them succeed. Read more about Stoked and learn how you you can contribute HERE.

Read more about San Clemente HS Surf Team HERE

For more info visit HERE.

ELEMENT EDEN ADVOCATE AMBER B. DESIGNS SKATEBOARDS FOR CHARITY

Smile on Your Brother: It’s more than just a sweet-sounding name, although we do think it’s pretty sweet. Smile on Your Brother is a skate art (literally, skateboard art) exhibition that features creations from international artists, including Element Eden Advocate Amber B (shown above). Besides offering up the obvious eye candy, the shows help to support disadvantaged youth by contributing skateboards, providing them with an outlet for constructive freedom and helping to push them to achieve their goals.

Want to see the creations first hand? If you happen to be one of our Canadian readers, you’re in luck!

Read more about the shows and Element Eden Advocate Amber B after the break…

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This Friday night, come cheer on your classmates, see some up-and-coming designs, and vote for this year’s O’Neill Generation Next winner!

New to Generation Next? Read about last year’s event HERE

The weather might be cooling down, but South Coast plaza is so Haute right now. If you’re lucky-enough to be in Southern California this month (well, any month, but especially this month) you’re invited to shop the entire issue of Teen Vogue in one pop-up shop! From now until September 27th at South Coast Plaza (Costa Mesa, CA) experience this unique fashion phenomenon, where you can rummage through the magazine’s looks for back-to-school trends, get style inspiration and consultations, mix and match the latest styles, and much, much more.

Love Billabong? Visit the Haute Spot on Sept 19th for the Billabong “Fall in Love” event, featuring a style session with Billabong Design Director Mandy Robinson, insider tips on the latest looks for the Fall season, a t-shirt screenprinting and customization station, and a special live acoustic performance by Aussie singer/songwriter Ashleigh Mannix. Plus, cupcakes and mocktails!  And who can resist new styles and cupcakes?! The only thing missing from a perfect day are promises of puppies and kittens!

Get a preview Billabong’s Featured Picks for the Haute Spot (as seen above) HERE!

Next pro / Dancing with the Stars contestant? Ry Craike.

Ah, the Surfer Poll…as always, so predictable, yet so predictably awesome. I won’t bore you with the details, so here are some abbreviated highlights from last night’s Surfer Poll Awards in Anaheim, Ca: Multiple mentions of Alana Blanchard’s ass-ets. Dane Reynold’s acceptance speech consisted of thanking his girlfriend for giving him vitamin C and Quiksilver for the stickers. Kelly Slater won. Cory Lopez got tube ride of the year for his never-ending African mystery left in 5′5″ x 19 1/4″ Redux. And apparently, if you’re from West Oz, you’re flipping awesome. No surprises, but tons of radness. To quote Ry Craike mid-DC Shoes bus dance-off, “this is the best night of my life!”

Don’t miss out on the world premiere of Billabong’s new surf film, Still Filthy. This Thursday night at the Hard Rock. See y’all there!

Announcing: CoreShopsDirect.com, Presented by Swell, and Core Shops Gear on Swell.

We know everyone is talking about “core score” these days. CoreShopsDirect.com is a site that recognizes “core” surf shops in the United States. It’s about promoting the importance of surf shops that are “keeping it real” to the industry and culture as a whole.

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Aug 6, 2009

FOR IMMEDIATE RELEASE:
Follow the Light Foundation Announces Extended date for submissions to
The 2009 Follow the Light Foundation Surf Photographers Grant and change of date for the 4th Follow the Light Recipient dinner

$5,000 to be granted to the winning photographer

We are happy to announce that we are extending the deadline for our 2009 applications from Aug. 17 to Aug. 31, 2009. The winner of the grant for this year will now be announced on October 22, 2009 during the 2009 Follow the Light Recipient Dinner to be held on at the Surfing Heritage Museum in San Clemente, CA.

SAN CLEMENTE, CA- For the fourth year in a row, the Follow the Light Foundation (FTLF) will award $5000 to a deserving photographer in honor of the late Larry “Flame” Moore. The FTLF was founded after Moore’s passing in the attempt to continue his legacy of assisting up and coming photographers. Photographers of all ability levels are encouraged to participate. The application and details can be found on the FTLF website http://followthelightfoundation.org.

The FTLF is proud to be working with Surfing Magazine, SWELL, Hurley, Surfline and Oakley to provide this year’s grant.

About Follow the Light: On October 10th, 2005, the surfing community lost one of its most influential figures. After a nearly three-year battle with brain cancer Larry “Flame” Moore, the Photo Editor of SURFING Magazine for 30 years, passed. He left behind a legacy of brilliant photography and an army of photographers trained by him. Through his work at SURFING Magazine, Larry literally gave three decades of surfing their “look.” Today, honoring Larry’s request, we have established Follow the Light Foundation (FTLF), an organization that will help finance the dreams of surf photographers, pushing the sport and its lensmen forward.

For more information on Follow the Light Foundation Grant and submitting your application please visit http://followthelightfoundation.org/index.html or email Sam Olson @ sam@followthelightfoundation.org

For info on last year’s Follow the Light click HERE