Archive for the ‘CHECK IT’ Category

July 26th, 2013 | By | 1,926 Comments

A Guide to the Aussie Music Festivals from Quay Eyeware

While you’re gearing up for the end of the US festival season..Outsidelands and Austin City Limits, Aussies are already 1 day deep into Splendor in the Grass. That’s right, it’s now a never-ending festival season; an Endless Summer Festival of sorts, for those willing to travel. To get the goods on what other Aussie music festivals we won’t be missing next season, we sat down with the gang at Quay Eyeware Australia to get their tips for music festivals in the land down under.
To say the team at Quay are music lovers is an understatement. The label was born roadside on the festival side where founders Linda and Allen Hammond launched their range of fun, color popping sunglasses. They created the Quay range as they felt there was need for fun, fashionable frames that people could afford. The duo left the city behind to launch their range on the festival circuit. Quay was a hit with festival goers and demand grew and the brand grew and went on to launch internationally in 2009.

So we turned to the experts to get their top 5 fest picks before they packed up and shipped out for stop No 1, Byron Bay… (more…)

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July 23rd, 2013 | By | 1,859 Comments


1. Follow The Light Photography Awards

The 2013 Follow The Light Foundation Awards event. Open to the public and free of charge. Reception begins at 7:00 PM.

When: During VANS US Open of Surfing, reception begins at 7:00PM.

Where: Shorebreak Hotel in Huntington Beach. The Shorebreak Hotel is located at 500 Pacific Coast Highway, Huntington Beach, CA

When: Tuesday, July 23rd.

FTLF 2013 postcard



July 17th, 2013 | By | 3,365 Comments

Who Wore It | AMBSN Burger Shirt


Cult classic San Clemente Café meets New Wave Nostalgia with fresh-off-the-grill style from AMBSN. SWELL’s favorite San Clemente brand, and San Clemente’s favorite post-dawn-patrol grinds have a passion for patties, burgers and button-ups. The SC Cafe crew holds (above) down the joint wearing the all-over printed burger pattern, drop in after your next Trestles session and get the style here.




June 3rd, 2013 | By | 922 Comments

It’s Here: The Summer ’13 Catalog

Your Summer ’13 Style Guide Has Arrived.
It’s Here! Summer has arrived, bringing with it some unexpected Americana, Aloha, and all-around sun-filled style. Expect South of the Boarder prints and plenty of vacation inspiration. Get outside and celebrate the sunshine…in style. Flip through the pages for our favorite styles to start out the season with.
Shop the digital edition here: SWELL Summer ’13 Catalog

#theSWELLlife: take a photo with your SWELL catalog and upload it to Instagram with the tag #theSWELLlife. We’ll re-post our favorite picks. Check out a few of our favorite theSWELLlife photos:
theswelllife copy

WATCH: Behind the scenes at the Summer ’13 photoshoot…