Cult classic San Clemente Café meets New Wave Nostalgia with fresh-off-the-grill style from AMBSN. SWELL’s favorite San Clemente brand, and San Clemente’s favorite post-dawn-patrol grinds have a passion for patties, burgers and button-ups. The SC Cafe crew holds (above) down the joint wearing the all-over printed burger pattern, drop in after your next Trestles session and get the style here.
Your Summer ’13 Style Guide Has Arrived.
It’s Here! Summer has arrived, bringing with it some unexpected Americana, Aloha, and all-around sun-filled style. Expect South of the Boarder prints and plenty of vacation inspiration. Get outside and celebrate the sunshine…in style. Flip through the pages for our favorite styles to start out the season with.
Shop the digital edition here: SWELL Summer ’13 Catalog
#theSWELLlife: take a photo with your SWELL catalog and upload it to Instagram with the tag #theSWELLlife. We’ll re-post our favorite picks. Check out a few of our favorite theSWELLlife photos:
WATCH: Behind the scenes at the Summer ’13 photoshoot…
She’s The Face of Roxy Surfing, and he’s perfect-10 scoring Triple Crown contender. Ola Elogram and Monyca Bryne Wickey are engaged and continue to make the Hana Coast of Maui proud.
The two grew up next door to each other and started dating 8 years ago when both of their pro surfing careers took off. They train, travel, and can be seen partying with fellow power couple Laura Enever & Granger Larsen. Follow the soon to be married Hawaiians @MonycaBW@OlaEleogram
Monyca is a fitness and fashion guru for Roxy’s web series and is credited for progressing womens surfing in the film Leave A Message
See all the Roxy Styles from MBW and her bestie Kelia Moniz’s trip here
Ola is a WQS journey-man touring mostly sponsorless, but is known to ride SUPERbrand boards in mental edits like this.
If you’ve been on the site lately (or seen the October ’12 Follow the Light Catalog), you’ve undoubtedly noticed the mermaid-esque photos from Sarah Lee. Glued to camera viewfinders, DaFins, and the sea. Aiming to make photos to capture and accentuate the beauty in her surroundings, her photos bring a fresh element of minimalism – of pure, youthful stoke – to surf photography.
Wish you could capture underwater scenes like Sarah? Yeah, us too. So after equipping ourselves with waterproof iPhone cases, we’ve turned to the expert at underwater/beach photography. Read on for tips from Sarah Lee, plus details on how you can WIN this beautiful print…