Archive for the ‘CHECK IT’ Category

January 25th, 2012 | By | 4,984 Comments

Sarah Burke – Skiing Loses Icon at age 29

Just last week, on January 19, 2012, the freestyle skiing industry lost icon Sarah Burke. Sarah was a free skiing pioneer as well as a six-time X Games gold medalist.

The accident happened during a training session in Utah. During a routine trick, Sarah landed on her feet, then fell shortly after which caused the impact to the head. Official reports said the cause of death was a severed neck artery which led into a heart attack, stopping blood flow to the brain and causing irreversible damage. Because of the nature of the fall, experts say that not even better protection gear would have changed the outcome.

Sarah grew up in Midland, Ontario Canada and started skiing with her family at the young age of 5 years old. When she was old enough she pursued skiing passionately at local resorts every day as an after school activity. Shortly after she joined a Freestyle club and traveled to several events and competitions. Soon enough, all the hard work had paid off and Sarah became part of an official Ontario team. This of course led into milestones in her career such as gold medals in the FIS Freestyle World Ski Championships, as well as the X Games between 2007 and 2011.

Sarah was expected to be one of the main contenders at the 2014 Sochi Olympics. When that time comes, every ski athlete from every country will acknowledge and give thanks to her for bringing worldwide recognition to the freestyle skiing industry. Without her, free skiing would not be included in the Olympics today.

Because of terms within the insurance policy, sanctions, and sponsorship involvement during the accident, Burke was not covered for her medical expenses. If you would like to help the family please click here to donate. Sarah is survived by parents Gordon and Jan, sister Anna, and husband Rory.

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January 24th, 2012 | By | 2,778 Comments

Starbucks Adding Beer & Wine to Menu in Southern California

Beer drinkers of Southern California rejoice! Soon you’ll be able to order a different kind of frothy beverage at select Starbucks locations.

Yesterday the coffee giant announced that it will add beer and wine to the menu of several of its Southern California and Atlanta based locations, as well as a handful of others in the Chicago area by the end of 2012. The beer and wine selection, along with a new assortment of premium food items, will be part of an “extended menu” geared towards people looking to unwind after a long day at work.

Starbucks Brew

This is only a mock up, please don't sue us Starbucks!

Now all you lushes out there can stop by a Starbucks for your daily fix of the sweet stuff and still feel like a respectable citizen! Kidding aside, we’re thinking this makes sense, and are especially stoked to order something other than coffee when we’re trying to score free wifi!

Unbeknownst to many of the imbibers here at SWELL, Starbucks already offers this juiced up menu in five stores across Seattle and Portland. Due to popularity and customer requests, Starbucks has decided to test out this new menu in the areas listed above and, if all goes as planned, they might even bring this to a Starbucks near you!

Unfortunately they will only offer the extended menu in four to six cafes across Southern California and they have yet to announce the specific locations. We here at SWELL are keeping our fingers crossed for the La Pata and Pico joint, but as of now it’s all speculation as to where we’re going to score the new Venti beverages. Either way, I say we all start heckling other chains to follow suit and who knows, maybe we’ll be ordering a McLager with French Fires at our local Mc D’s!

What are your thoughts on Starbucks adding an extended Beer and Wine Menu?

January 20th, 2012 | By | 8,593 Comments

Carver Skateboards – The Ultimate Surf Training Tool

Looking for a new type of cross training to improve your surfing? Check out Carver skateboards, now available at SWELL. These specialized surf skates feature a swiveling front truck equipped with an embedded spring system to propel the board forward when it’s pumped like a surfboard.

The power is in the patented, swiveling front truck!

What you get is a new type of riding that truely mimicks down the line surfing and helps keep your legs fit while you are out of the water. With the Carver boards you will stay in shape and improve your surfing even when away from the coast or during an extended dry spell.


Team rider Laird Hamilton cross trains on his Carver skate

Created by surfers for surfers, this board will turn a parking lot or driveway into your very own standing wave and is a must have for everyone’s quiver. You’ll be able to pump this board uphills or even get it going from a dead stop. This is not a skateboard, this is The Ultimate Surf Training Tool.

Grab yourself a Carver skateboard here and get ready to Surf your Skate!

Check out the video below to see the board in action:

January 17th, 2012 | By | 4,335 Comments

Half-Pipe Wave Pool Planned for San Clemente

Greyson Fletcher tests the Wave Pool Prototype c/o OC Register
Just down the street from the SWELL hq at the Vista Hermosa Sports park a new, one-of-a-kind attraction is in its final stages of development. Surf N Turf, an 18 hole mini golf course, restaurant and 75,000 gallon wave pool combo will feature a unique half-pipe style wave pool as it’s crowning feature. It will be the first real water half pipe with sloping walls and gushing water that can adjusted for various skill levels and riding capabilities. Located right in the breeding grounds of a surfing, skating and skimming hotbed, owners hope to inspire a new type of extreme sport and raise the bar for riders the world over.

Surf N Turf San Clemente Development

Drawings have yet to be released of the wave pool, but owners said you will be able to drop into the wave as you would a normal half-pipe when completed. This pool will use the same sheet wave technology used at the WaveHouse in San Diego, but this new skating inspired design might just be a little more user friendly than its San Diegan counterpart.

Project engineer of the wave pool, Andrew Street said, “We want take this up a notch. We want to provoke the extreme attitude of athletes to come be part of our group, as well as younger children… something fun, exciting new.”

While construction of the mini golf course and restaurant are set to begin as early as spring with a completion in summer, the wave pool does not have an expected completion date as of now.

Read More about this at:
http://www.ocregister.com/articles/wave-335212-pool-san.html?pic=2
Photos c/o Fred Swegles OC Register