Archive for the ‘CHECK IT’ Category

November 15th, 2007 | By | 1,086 Comments

MAGMA RISING

magma3.jpg

When does surf wax become more than just sticky treading, but the accessory everyone is on fire for? When it’s Magma, baby! Although they been around the garage scene since 1998, Magma wax, (excuse us, “advanced technical traction”) has recently gone full-bore into research and development to launch the world’s first color-coded bars that allow you to quickly determine what temp that stubby nug in your ashtray is intended for. But if that doesn’t shiver your timbers, keep in mind that the packaging is 100% recycled. Now that’s hot.

Thank you for visiting the Swell blog. Visit us on www.facebook.com/swell for more exclusive fan offers, giveaways and more.
November 14th, 2007 | By | 6,714 Comments

COVER STORY

ice-before.JPG

ice-after.JPG

Brrrrrrrrr! There were so many adjectives that came to mind when Ted Grambeau sent us this photo from Iceland. Crazy, compelling, nuts, sick, mental, icy… Seriously, we get brain-freeze every time we look at it. Take a closer look for yourself when this latest catalog cover hits your mailbox sometime this week.

November 13th, 2007 | By | 947 Comments

TEEN VOGUE: NOV. 2007

teen-vogue.JPG

pippy.jpg

billabong-dress.JPG

November 13th, 2007 | By | 2,230 Comments

REAL URBAN OUTFITTERS

charity-1.JPG

With the hundreds of fan letters and emails we sift through everyday, there are a handful of questions that are constantly repeated. “Why are you so rad” and “Who gets to walk the models and clean-up their cages” are the most popular, as well as, “What do you do with the clothes and gear that are returned?” (more…)