January 28th, 2016
If you’ve ever worn a buttery soft tee. There’s no turning back.
If you’ve ever worn jeans that are so broken in that they give your lower body a bear hug. There’s no turning back.
If you’ve lived in sweats for a week straight that are so amazing you didn’t know how your life went on before them. There’s no turning back.
Once you’ve worn a bikini that is softer than your underwear. There’s no turning back.
And once you’ve wrapped up in an oversize scarf that is second in coziness only to cuddling on the couch on a cool day while watching your favorite movie…yup. There’s no turning back.
Once you’ve gone to the comfy side, you feel a bit more laid back, relaxed, carefree, and stylish as a result. Then you tend to find ways to make comfy work, and be fashionable enough for any occasion.
So, when I am asked to describe my style, I firmly believe that comfy is a totally acceptable (and a brutally honest) answer.
There’s something in the air this season. It’s mixed prints, cozy knits and well-traveled pieces from O’Neill. The holiday collection is made for the open road, packing lightweight layers with a vintaged feel.
Be ready to go wherever the wind takes you with our buyer’s selects from the collection.
Shop SWELL Selects: O’Neill Womens
Read on for a chance to win a $100 prize pack from O’Neill, today only… (more…)
Life at Banzai | Koa Smith’s Triple Crown Training Koa Explains His North Shore Training Secrets with SWELL's Dane Grady
Welcome to a weekly series of North Shore diaries showing the faces and places on the front-lines of worlds most core surf community. 25 yr old Hawaiian lensman Dane Grady won SWELL’s Follow the Light Foundation Photography Award, and now he’s spending the winter on the 7 mile miracle to bring you the best of his Hawaiian surf culture. (more…)
Hayden Cox describes the Love Buzz as the ‘Love Child’ of the Hypto Krypto and The Ando model, the Love Buzz design blends surface area, rocker and performance curves to create a very all-round, fast and flowing short board. He headed over to the South Coast of NSW with Crag Anderson to test drive his signature sled. Enjoy the clip and the remixed track from 60’s band ‘Shocking Blue’ titled ‘Love Buzz’
Here’s what Mr. McTaggart had to tell us about the process: (more…)