Designers Cammy and Cologne dish out heaps of bold prints, vintage details and over-the-top personality. We visited them at their offices in LA, and it turns out, that spirited style doesn’t end at the mumu. Read on for more on the mumu, Miami and a photo tour of the Show Me Your Mumu HQ…
Walking into the LA office, there was an explosion of print and color everywhere. Velvet pieces, vintage finds, rainbow prints…and plenty of smiles bustling about. Up to the zebra piñata sitting coy under neon MUMU letters in the corner, it’s everything you’d imagine the brand’s offices to be. Cammy, Cologne, Cammy’s mom (aka, the Mu-mom) are putting the finishing touches on Fall ’14. We sat down with the colorful pair for a Sharpie artwork sesh to find out more about the mumu.
SWELL: Tell me about your first experience with the “mumu”?
C + C: We were in New York, and has this piece that we wore all the time. It wasn’t perfect, so we stretched and ripped it a bit to fit just right. Fast forward to Miami, where the “mumu” starred in a weekend of dancing, beach go-ing and everything in between. We wanted one in every color. We talked about making just that. “So do it…Show Me Your Mumu.” The mumu was born.
SWELL: The mumu is a pretty wide-open palette. What print or fabric do you want to design that you haven’t done yet?
C + C: A full-length, sequin covered mumu.
SWELL: My favorite way to rock my mumu….
COLOGNE: Over denim shorts. Or my Show Me Your Mumu Shorts.
CAMMY: I love the kimono wraps….over everything. Or just to wear while getting ready.
SWELL: Favorite place to rock my mumu….
COLOGNE: Vacation. I can pack a tote full of mumus and have endless outfits.
CAMMY: The beach! Montauk, Miami, Malibu, Sayulita…
SWELL: Is there anywhere you WOULDN’T wear a mumu?
C + C: Antarctica? A gymnastics floor routine? Well, maybe you could…
SWELL: The mumu was born in the “Summer of Love” in Miami. Name your top 3 places you LOVE to show off your mumu in Miami….
C + C: The Raleigh, Anywhere in South Beach, The Delano
SWELL: You are now far, far away from the magical land of Miami. So where do you get your design inspo these days?
C + C: Venice (the HQ lives here for 2 years), flea markets, street style in young, creative areas, and of course, travel.
SWELL: Any funny stories (you can share) from your years together living in New York?
C + C: We lived with about 6 girls in a 2-room apartment on Mulberry. Hence the “Mullrats”. We would walk to and from the production facility carrying trash bags full of mumus. There were mumus EVERYWHERE…in the oven, freezer…we had so many mumus hanging over the TV we couldn’t even turn it on.
Thanks for showing us around your free-spirited mumu factory!
Check out a few of our favorite pieces from the ’13 Collection:
Show Me Your Mumu at SWELL